Director, Portfolio and Project Management Marketing Strategy| Retail Bank

Director, Portfolio and Project Management Marketing Strategy | Retail Bank

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The Retail Bank Marketing team is looking for someone with deep marketing expertise who is interested in applying that experience into building and developing a high‑performing marketing organization. This person should be highly organized, emotionally intelligent and skilled in facilitating collaboration across leaders, as they will work directly with the Bank Marketing leadership team to drive strategic planning efforts, keep a pulse on healthy morale and engagement, and ensure key business priorities are successfully executed.

The ideal candidate can connect the dots between good process and great results, effectively influence others to achieve organizational goals, and facilitate a vocal leadership team toward purposeful outcomes.

• Lead cross-team delivery:
  Lead annual and quarterly marketing strategic planning processes, ensuring the annual marketing plan is compiled across lanes, integrating the marketing outlook forecast, budget, goals/objectives and initiatives across Marketing and aligning with tech.
• Ensure clear prioritization alignment of work, experimentation and outcome metrics to OKRs, working with leadership and the expansive Marketing.
• Facilitate the clear prioritization of work across teams.
• Lead the delivery of the most significant and high priority outcomes in Marketing while leading a team of project managers aligned against top strategic initiatives.
• Keep the organization focused on key priorities through effective business metrics reviews, agile methodologies, and effective use of tools to create transparency.
• Maintain high standard for clear business metric reporting.
• Collaborate closely with sub-organization Program Delivery Leads across the organization to align processes and tools.
• Manage key horizontal process initiatives, including process improvements across our key partner groups.
• Engage with key partners across the organization to ‘connect the dots’ and ensure collaboration across leaders & teams.
• Build processes and programs to standardize “how we work,” support Marketer success and engagement and build our brand across Capital One as a leading modern marketing organization.
• Lead the codification of marketing best practices, testing, and marketer skill development to ensure consistent standards of quality.
• Evolve how we work on campaigns and go‑to‑market plans within Marketing using best‑in‑class tools.
• Orchestrate end-to-end delivery of strategic change initiatives, guiding project roadmaps, managing risks and dependencies, and ensuring alignment with organizational goals.
• Facilitate communication and collaboration among stakeholders, including senior leaders, to ensure buy‑in and support for change initiatives.

• Thrives in a dynamic, fast-paced environment and seamlessly manages multiple priorities through change.
• Thinks of all stakeholders/partners as their customer when creating value.
• Seeks to understand the bigger picture and executes flawlessly and with close attention to detail.
• Can figure out how to leverage pretty much any collaboration software or tool to create transparency and alignment (including Workfront, Jira, Confluence and Google Suite).
• Takes pride in being able to plan and facilitate any meeting or discussion to achieve its stated objectives.
• Can communicate equally effectively and strategically whether verbally, in writing or through slide decks.
• Has led cross-functional teams to accomplish shared goals whether through direct management or indirect authority.

• Bachelor’s Degree or military experience.
• At least 10 years of experience in digital performance marketing.
• At least 7 years of people management experience.

• Masters degree in Marketing or Master of Business Administration (MBA).
• Scrum Alliance Certified Scrum Master (CSM) or Project Management Professional Certification (PMP).

We offer a…