Marketing & Brand Lead

Position: Marketing & Brand Lead
Location: Handforth

Bring your marketing expertise to a growing engineering business where you'll take ownership of marketing activity, showcase innovative projects and play a key role in building a strong and recognisable brand.

Don't miss this fllexible, part-time role for a talented marketing professional with opportunities to travel.

Marketing & Brand Lead
Handforth, Cheshire

* Office-based

* Part-Time (20–22 hours per week), Permanent
*    £35,000 - £42,000 FTE (depending on experience)

* BUPA and Employee Ownership Trust benefits

Please note:

you must be authorised to work in the UK.

IntegratedAIR Systems is a specialist engineering company delivering innovative air handling and ventilation solutions across a range of industries. As the business continues to grow, we are looking for a proactive Marketing & Brand Executive to take ownership of our marketing activities and help strengthen our brand across digital and traditional channels.

About the Role

This is an exciting opportunity to join a successful engineering business where you'll have the autonomy to deliver creative marketing solutions while working closely with our sales, projects and engineering teams.

This is a varied, hands-on role that will see you managing the company's marketing activity from planning through to delivery. You'll create engaging content, manage the website and social media channels, produce marketing literature and technical case studies, coordinate photography, videography and 3D rendered visual content, monitor marketing performance and develop campaigns that support business growth. Working from our Handforth office, you'll also have opportunities to travel across the UK, Europe and occasionally worldwide to support exhibitions, events and project marketing.

Key Responsibilities

* Take ownership of the company website, ensuring content is engaging, up to date and optimised.

* Plan, create and schedule engaging content across the company's social media platforms.

* Develop and deliver marketing campaigns that support brand awareness and business growth.

* Produce customer case studies, technical project write-ups and other marketing content.

* Coordinate photography, videography and 3D rendered visual content to showcase products, systems and completed installations.

* Create brochures, datasheets, presentations and other marketing literature.

* Maintain and develop the IntegratedAIR brand across all marketing channels.

* Work closely with the sales, projects and engineering teams to identify marketing opportunities and promote completed projects.

* Monitor website, social media and campaign performance, producing reports and using data to improve future marketing activity.

* Manage SEO activity, digital marketing initiatives and website analytics.

* Build effective relationships with external designers, photographers, videographers and media providers.

* Coordinate the company's presence at exhibitions, open days and industry events.

* Continually generate fresh ideas and content that enhance the company's profile and support continued growth.

Key

Skills & Qualifications

* Previous experience in a marketing role with responsibility for managing a broad range of marketing activities.

* Ability to work independently and confidently manage day-to-day marketing activity.

* Strong written and verbal communication skills with excellent copywriting ability.

* Experience managing websites and social media platforms.

* Good knowledge of SEO, digital marketing and website analytics.

* Experience creating engaging marketing content across digital and print channels.

* Good knowledge of Canva, Adobe Creative Suite or similar design software.

* Excellent organisational skills with strong attention to detail.

* Experience with in an engineering, manufacturing or industrial environment would be highly desirable.

* Experience producing technical case studies and marketing literature would be advantageous.

* Photography and videography experience would be beneficial.

* Experience creating or coordinating technical 3D renders, animations or product visualisations would be highly advantageous.

* Full UK driving licence preferred.

* Willingness to…