Brand Manager

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As a Brand Manager, you will be responsible for developing and managing product strategies, managing product initiatives, driving sales and revenue, and collaborating with cross‑functional teams. Key duties include product line selection, pricing, creation of sales tools, and analyzing data to adapt strategies. The role requires strong analytical, organizational, and communication skills, a collaborative spirit, and a passion for the entertainment and toy industries.

• Lead and manage innovation initiatives from ideation through launch; responsible for execution of projects including business case development, market research, pricing, forecasting and customer sell‑in.
• Manage PL including forecasting, pricing, costing and profitability analysis in order to achieve brand financial goals.
• Develop and execute new product plans, including assortments, variations, channel segmentation and packaging.
• Utilize consumer insights to deliver new concepts that will drive incremental growth.
• Define white space opportunities and innovative solutions to improve at the customer, category and SKU level.
• Define and track KPIs to identify opportunities and integrate into product plans.
• Help to manage cross‑functional teams throughout stage gate and commercialization processes.
• Present brand innovation strategies to senior leadership, based on market trends, competitor insights, and brand learnings.
• Regularly perform industry trend analysis to identify and consolidate white space opportunities.
• Help to manage SKU rationalization process and wholistic line planning.
• Participate in sales presentations and trade shows; provide best in class sales tools.

• Experience analyzing consumer data translating into new product recommendations.
• Experience managing new product launches and wholistic category portfolios.
• Ability to communicate strategy effectively to colleagues and leadership.
• Strong interpersonal and leadership skills; ability to effectively interface and influence at all levels.
• Data‑driven decision‑making skills; strong knowledge of insights analytics.

The anticipated pay range for candidates who will work in Connecticut is $120,000 to $130,000 per annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi‑state employer, and this salary range may not reflect positions that work only in other states.

• Growth and Career Opportunities
• Flexible Work Hours
• Innovation, Collaboration and Fun
• Comprehensive Benefits
• Other fun Perks!

Spin Master is committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants. If you require an accommodation, please contact our Talent Acquisition team at  or by phone at 416‑364‑6002.