Media Buyer

Company description
Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

One of our core tenants of media planning and buying is that human experiences drive impact through tangible results . Not only do we seek to deeply understand our clients’ business and what truly motivates consumers, but we seek to design experiences that drive meaningful consumer actions our clients care about – Move People, Move Business.

You will be joining a well recognised agency with credentials:

Great Places to Work certified two years in a row

Only communications company to be ranked in Linked In’s Top 25 Great Places to Work

2022 Media Agency of the Year

2023 Media Agency of the Year finalist

As part of Publicis Media Canada we are proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

Overview
The Media Buyer negotiates with media vendors to secure the most cost-effective delivery of objectives; balancing price with quality factors. The negotiation is reflective of the strategy & brand requirements of approved campaigns in TV, CTV & Radio in a team environment.

This role requires a candidate who is analytical, math proficient, and well organized with great attention to detail. The candidate must be well informed of the TV, Radio & CTV landscape (programming, trends, formats, ownership) trends and research.

Responsibilities

Negotiate approved executions – TV (including linear optimized), Radio & CTV

Working with specialty teams to identify and implement efficient business practice.

Work with media vendors regarding tactical aspects of the media buy to achieve campaign objectives and/or fulfill a client request

Manage contracts/ insertion orders and any resulting revisions with media vendors

Input broadcast/CTV media buys

Actualize media spending

Assist with financials

Train media assistants

Prepare/develop reports in PowerPoint & Excel – routine & custom reports

Usage of all media related systems

Media management - DDS, buying platform

Media Research - nLogic

Qualifications

Minimum of Associate Degree in Media, Bachelor’s degree a plus/preferred

Track record of success throughout post-secondary career and previous employment

Minimum of 2+ years of media buying

Media systems’ proficiency

Strong analytical & math proficiency skills

Solid verbal and written communication skills

Technical proficiency, particularly with Excel, Word and Power Point

Demonstrated critical thinking and problem solving abilities

Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure

Detail-oriented and able to produce accurate work product

Additional information
Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.

We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.

We thankall candidates for their interest in Starcom however, only those candidates selected for an interview will be contacted.

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