Product Information Specialist Job Windsor area,Ontario Canada,Marketing / Advertising / PR

The Product Information Specialist is responsible for reviewing and validating all product materials for internal and external consumption. Product materials must reflect Canadian market product plan information, product specifications and correct images.

Job responsibilities include but not limited to
:

Work with agency partners to provide support on a range of responsibilities, including creative communications, social media, content, search, and go-to-market readiness

Content Review: work closely with Stellantis advertising/support agencies to review and validate all vehicle product materials for both internal and external consumption (product materials must reflect Canadian market product plan information, product specifications and correct imagery). Providing feedback/direction to agencies to ensure consumer-facing materials are correct and that they are conveying the correct messaging

Product Information/Educational Materials:
Produce dealer/field staff educational pieces highlighting new product actions, and competitive product/price positioning advantages

Support New Vehicle Launches:
Play key role supporting the market launch of all-new vehicles – prepare detailed product overviews, competitive comparisons, and launch decks in support of media/journalist drives. Provide auto show support by reviewing/validating all auto show materials (including display pieces/fabric walls), ordering/tracking show vehicles, reviewing/auditing display pricing to ensure accuracy

Messaging/Claim Development:
Works closely with Canadian Product Planning Managers to clearly communicate vehicle content, pricing, product advantages, and key messaging within the Canadian Market to help stimulate consumer consideration for our products and help drive sales

Ad hoc Reporting/Assessments:
Use analytical tools (i.e. PIN, Polk, JATO) to provide reporting/assessments, competitive comparisons on an ad hoc basis

Work with agency partners to provide support on a range of responsibilities, including creative communications, social media, content, search, and go-to-market readiness

The salary range for this role is $70,000 - $85,000 per year.

FCA Canada Inc. is committed to providing accommodation for people with accessibility needs due to disabilities in all aspects of the hiring process. If you request an accommodation, we will work with you to meet your accessibility needs due to disability.

The position is for an existing vacancy.

We may use AI to screen applicants.

Basic Qualifications
:

Bachelor’s degree in Marketing, Engineering or related field

Minimum TWO (2) years of related work experience in marketing or in a field with a related, transferable skill set

Proven ability to design product communications that contain key product messages and highlight features or advantages specific to Canadian consumer’s needs

Superior attention to detail

Knowledge of Stellantis and competitive products

Extremely high proficiency in Microsoft Office (Excel, Word, PowerPoint)

Exceptional written and verbal communication skills

Legally authorized to work in Canada

Ability to travel within Canada and the United States

Preferred Qualifications
:

Master's degree

Experience in interpreting product plan details (STV and Vehicle Code Guides) is an asset


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