Machine Sales Representative; MSR
Job in
Windsor, Ontario, Canada
Listing for:
Toromont Cat
Full Time
position
Listed on 2026-10-29
Job specializations:
-
Sales
Business Development, Outside / Field Sales, Industrial Sales, Sales Representative
Job Description & How to Apply Below
Position: Machine Sales Representative (MSR)
Toromont Cat is looking for a Machine Sales Representative to join our team in Windsor! Our Machine Sales Representative (MSR) will be responsible for the sales of heavy equipment by developing marketing strategies, prospecting for new business, closing customer sales and customer relationships. While expanding market opportunities, these strategies will be aligned and driven by personal, regional and corporate objectives to increase profitability.
Pay Type
Full Time, Permanent
Compensation
90,
The listed target compensation includes commissions and other variable pay components and reflects expected annual earnings. It represents just one part of our total rewards package, and additional performance‑based bonuses or other elements may also apply.
As a Machine Sales Representative, YOU will experience:
Working within one of the safest organizations in the industry where your safety and well-being are our most important priorityWorking for the best in class equipment dealer and with the premium Caterpillar brandOpportunities to continuously Learn, Grow and Develop with our Toromont team through our internal Training teams that are geared for your successCompetitive total rewards including: wages, benefits, and premiums (as eligible)An opportunity for flexible work schedules and opportunities across multiple locations across Eastern CanadaIn a typical day, YOU will:
Demonstrate safe, environmentally sound and healthy work behaviours at all times, in support of Toromont’s Health and Safety Policies, Programs and initiativesRepresent Toromont Cat to support heavy equipment sales and customer agreements.Develop and implement a yearly territory plan and marketing strategies to prospect new business in the assigned territory inclusive Forestry, Municipal, and General Construction customers.Liaison between customer and the company for all aspects of sales including analysis of specifications to identifying appropriate equipment applications/attachments to meet their needs.Prepare and conduct presentations and events to promote Cat, Weiler, and Metso products and features, advantages, and benefits.Provide customers with quotes, new products, current offerings, purchasing options, and multiple offerings encompassing Toromont Cat’s value propositions.Update customer profiles weekly and monthly within the territory plans for effective customer managementParticipate in weekly planning calls and enter weekly plans into Sales Link System including occasional travel to regional sales meetingsRemain current on competitive marketplace to ensure our customers receive the best value possibleTravel to remote customer worksites inclusive of Forestry Operations, Hwy projects, and Northern Communities. Working remotely leveraging technology and support networks.Demonstrate the highest level of competency and preparedness for the diverse range of product offerings through scheduled and self-guided learning.Must-haves for this role:
Post Secondary Education and 3-5 years of outside sales experience, preferably in heavy construction and/or equipment salesSafety conscious and customer centric, effective team player with proven relationship managementProven success in a sales capacity including identifying and engaging new customers/business opportunitiesExceptional communication and interpersonal skills to maintain and grow existing and new businessStrong analytical, planning and organizational skills with a mindset for continuous improvementProven aptitude for developing creative presentations and promotions for Toromont Cat product offerings.Solid business acumen with excellent negotiation, problem solving and influential decision making skillsA mechanical/technical background with thorough knowledge of the heavy…
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