Marketing and Communications Officer

Desautels Faculty of Music and School of Art, University of Manitoba

The Marketing and Communications Officer is a key staff member of the Desautels Faculty of Music and School of Art, who will use their creative talents, and strategic media and marketing experience to create and promote a visual and brand identity for each of the School of Art and Desautels Faculty of Music, and work to promote and publicize the work and strengths of our units, faculty, and students internally within the University, and externally in Winnipeg, Manitoba, across Canada, and internationally.

This individual will be an innovative communicator and thinker, be results-driven and able to work to a deadline in enacting the vision of the members of the two units, and also will be able to work collaboratively with administration, staff, faculty, and students.

They work directly with, and report to, the Dean/Director to develop and implement effective marketing and communications strategies, as well as to initiate and lead independently on a range of campaigns and projects regarding appropriate market targets and stakeholders. They will develop and implement the marketing vision and strategic direction while aligning with the priorities of the Faculty/School’s Strategic Plan and the UM’s overall brand and messaging.

This position also provides oversight to the Communications Assistant and Events Coordinator, including providing coverage for these positions. They will also develop effective marketing and communication strategies for the School of Art Gallery, the Desautels Faculty of Music’s Division of Preparatory Studies, and the Desautels Concert Hall.

The School of Art offers a Bachelor of Fine Arts (Studio, 240 students), Bachelor of Fine Arts (Art History, 10 students), Diploma in Art (30 students), Master of Fine Art (10 students), and Master of Arts in Art and Architectural History (8 students). There are 16 administration office staff, 7 studio technicians, 20 full‑time faculty members, 20‑25 sessional instructors, teaching assistants, student monitors and work‑study students serving approximately 300 undergraduate students and 10 grad students.

The approximate budget for the School of Art is $5 million.

The Desautels Faculty of Music offers a Bachelor of Music degree (approximately 130 students), a Post‑Baccalaureate Diploma in Performance (4 students), a Master of Music degree (25 students), Master of Arts in Music Research degree (5 students), and a Bachelor of Jazz Studies (50 students). With a total enrolment of approximately 225 students, they are offered specialized study in solo performance, chamber music, large ensembles, music education, musicology, and music theory, as well as a wide range of music electives.

The Desautels Faculty of Music has an extensive outreach program which includes the Division of Preparatory Studies, offering quality individual and group instruction to students in Winnipeg and the surrounding area. The Division presently contracts 30‑40 teachers and provides lessons to approximately 200 students, in addition to early childhood classes, and group programs for elementary‑aged students. The Desautels Faculty of Music has 32 full‑time faculty, 30‑35 sessional instructors, 70 contract employees, approximately 15 graders/markers/teaching assistants and 20 student technicians/librarians, and 7 support staff.

The Desautels Faculty of Music’s operating budget is almost $7 million.

• Generates and executes an annual strategic communication plan for the DFOM/SOA, including the School of Art Gallery, Prep Studies Division and Desautels Concert Hall.
• Develops marketing communications plans (or creative briefs) and strategies for projects relating to matters of public interest, alumni relations, student recruitment and community engagement, including research and preparation, disseminating stories, promoting faculty and research to media and relevant stakeholders, including, when appropriate, storytelling and news articles posted on UM Today.
• Leads the planning, development, implementation and evaluation of…