Hands-On SEM Specialist

Position: Hands-On SEM Specialist Role
Make your mark in digital marketing as a SEM Specialist at Flight Hub Group, located in Montreal. Focus on refining paid search campaigns that generate measurable revenue.

We want a pragmatic SEM Specialist with 1 to 3 years under their belt managing Google Ads. In this role, you’ll be responsible for optimizing keyword strategies and conducting experiments to improve ad relevance and performance. Your analytical approach will aid in tracking metrics and optimizing campaigns effectively.

Key Responsibilities:

• Maintain and manage keyword lists and search terms

• Execute ad copy experiments to improve CTR

• Analyze performance and identify optimization opportunities

• Validate conversion tracking and fix tagging issues

• Assist with bid adjustments and budget management

Requirements:

• 1–3 years of hands-on Google Ads experience

• Strong analytical ability with performance data

• Experience running ad copy and landing page tests

• Understanding of keywords and Quality Score

• Detail-oriented with strong execution focus

Drive success with your SEM expertise in this hands-on role.
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