Communications Specialist

Position

Communications Specialist

Administration

Director of Development

Full‑time, Permanent

$59,661.85 – $71,239.37

661 Main Street

Main Street Project (MSP) is a community health Centre with a mandate to address the social determinants of health which give rise to issues of addiction, physical and mental health issues and homelessness. MSP uses housing‑first and harm reduction principles in the provision of a safe, respectful and accessible place for individuals who are experiencing homelessness or at risk of homelessness in the community.

Since 1972, MSP has been providing a range of services to Winnipeg's most marginalized residents, including emergency shelter and nutrition services, drug and alcohol withdrawal management services, health advocacy and support, case management services, housing support services, food bank services and a mobile community outreach program.

Are you seeking a career where you can be part of a dynamic, diverse team, and where the mission is centered around ensuring everyone has access to a safe environment that promotes dignity, respect, and self‑determination? Main Street Project is committed to developing impactful and meaningful solutions that drive positive changes in our community. The work you do here will have a lasting, meaningful impact on those we serve.

At Main Street Project, we believe that the best work happens when diverse minds come together. We believe in building and fostering an inclusive workplace where everyone feels valued and respected. Our commitment to diversity, including embracing Truth & Reconciliation, Decolonization and Anti‑Oppression, is embedded in our culture and drives the success of the organization. Our team is made up of talented individuals from various backgrounds and life experiences, creating a rich tapestry of perspectives.

Under the direction of the Director of Development, the Communications Specialist is responsible for supporting Main Street Project’s internal and external communications including digital communications, media relations, brand oversight, and supporting the advancement of a major capital campaign.

This position participates in social media and traditional communications, productions, publications, photography and graphic design. The Communication specialist is part of the Development team and plays a key role in fundraising campaign initiatives.

The ideal candidate should be flexible, extremely organized and can take initiative to create compelling content that reaches a variety of target audiences.

• Compose material for a variety of audiences and purposes, including social media, website, capital campaign content, proposals, marketing materials, media releases, newsletters, and other print and electronic communications.
• Develop, implement, and evaluate communications and marketing strategies to support MSP’s mission, programs, fundraising, and community engagement goals.
• Liaise between staff, community, partners, and the public with a thorough understanding of MSP’s capital campaign, programming, and how programs work together to convey organizational impact.
• Plan, lead, and coordinate the production, organization, and design of all external materials for MSP.
• Design engaging graphics and visuals while adhering to MSP’s brand guidelines and core values.
• Write, edit, and proofread content for accuracy, consistency, clarity, accessibility, and inclusive language.
• Manage the planning and implementation of social media initiatives and paid media campaigns; monitor analytics and engagement to inform strategy.
• Manage e‑newsletters, digital advertising, and website optimization (SEO) to maximize reach and engagement.
• Facilitate with staff for website updates, advertising, and media content.
• Lead and participate in the organization of special programs, initiatives, and events.
• Support fundraising and donor engagement efforts by preparing donor‑focused communications, campaign updates, and stewardship materials.
• Manage media requests, coordinate interviews with appropriate MSP staff, and prepare media releases, fact sheets,…