Marketing coordinator

Qualifications

• Education:
  
  College/CEGEP
• Experience:
  
  1 year to less than 2 years

• Develop communication strategies
• Develop policies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
• Provide consultation on planning and starting of new businesses.
• Supervise professional and support staff and students
• Write speeches, presentations and press releases
• Plan development projects
• Develop venture capital sources
• Respond to enquiries from members of the business community concerning development opportunities
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Act as spokesperson for an organization
• Answer written and oral inquiries
• Co‑ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Conduct analytical marketing studies
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Design market research questionnaires
• Develop portfolio of marketing materials
• Design, conduct and analyze quantitative and qualitative research projects
• Develop feasibility studies
• Conduct online marketing, e‑commerce and website promotions
• Prepare funding applications
• Develop marketing strategies
• Ensure appropriate business/commercial licenses are in place
• Develop and implement business plans
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials