Marketing Manager

Summit Search Group has partnered with ATP Ag on the search for their next Marketing Manager. ATP is a Canadian plant nutrition company with operations in Canada and the United States. We deliver a proactive, science-based approach to restore the balance between plant and soil health to deliver the genetic potential of broad acre crops and challenge the status quo, utilizing Agtech to monitor and drive farm productivity.

ATP is seeking a full-time Marketing Manager, reporting to the Director of Strategic Marketing. This is a great opportunity to help run the daily functions of the Sales and Marketing departments, while supporting management and employees of the company.

Key Responsibilities:

Marketing & Campaign Execution
Execute integrated marketing campaigns supporting ATP’s business objectives, including product launches, promotions, seasonal initiatives, and customer communications.
Coordinate multiple marketing projects while managing changing priorities.
Assist with campaign reporting and continuous improvement initiatives.

Creative Development
Design print and digital marketing materials including brochures, product sheets, advertisements, presentations, trade show displays, and sales collateral.
Write compelling copy for websites, email marketing, social media, product literature, and promotional campaigns.
Create graphics, presentations, and basic video content while ensuring consistent application of ATP’s brand standards.

Digital Marketing
Manage and update website content using Word Press/Elementor.
Execute email marketing, social media, paid advertising (Google and Meta), and marketing automation initiatives.
Support search engine optimization (SEO), including emerging search technologies (AEO/GEO), and monitor campaign performance using analytics and reporting tools.
Coordinate trade shows, customer meetings, and educational events.
Develop sales and marketing materials that support customer communications and the commercial team.
Manage promotional inventory, displays, and event materials.

Marketing Operations
Coordinate external vendors including printers, photographers, videographers, agencies, and web partners.
Maintain marketing calendars, project timelines, digital asset libraries, and brand standards.
Utilize AI tools to improve research, content creation, productivity, and workflow efficiency while staying current with emerging marketing technologies and best practices.

Qualifications:

Education
Diploma or degree in Marketing, Communications, Business, Graphic Design, or a related discipline.

Experience
3–7 years of progressive marketing experience across digital marketing, creative design, communications, events, and campaign execution.
Experience working within a small to mid-sized organization is considered an asset.
Agricultural industry experience is considered an asset.

Technical Skills

Experience with many of the following:

Adobe Creative Cloud and Canva
Microsoft Office and Google Workspace
Word Press and Elementor
Google Ads, Google Analytics, and Meta Business Suite
Hub Spot, Active Campaign, or similar email marketing platforms
Jot Form or equivalent online form software
Cap Cut or similar video editing software
AI platforms including ChatGPT, Claude, Gemini, or similar tools

Summit Search Group has a strong commitment to Diversity, Equality and Inclusion. We strive for continuous development, modeling, inclusive behaviors and proactively managing bias throughout our process.

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