UX Research Strategist

Position: Staff UX Research Strategist United States
Stack Adapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered Stack Adapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose Stack Adapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

As a Staff UX Research Strategist at Stack Adapt, you'll help decide what we build next. You'll lead forward-looking, generative research that identifies new & emerging opportunities and shapes Stack Adapt's future product & business strategy.

This is a hybrid role that blends UX research with market research; you'll move fluidly between understanding users deeply and understanding the market, applying whichever lens the question calls for. It's also a cross-org role: though you'll sit within Product, your partnerships & influence will span the entire Stack Adapt organization (including analytics, go-to-market and revenue functions), informing decisions at the business-strategy level, not just the product roadmap.

Stack Adapt is a Remote First company, we are open to candidates located anywhere in Canada and the United States for this position.

What you'll be doing:

Lead end-to-end foundational research on new & emerging product areas, uncovering unmet user needs and shaping them into product opportunities

Bring market-research rigor to product strategy by identifying ICPs, value propositions, product-market fit, market sizing for new product opportunities

Develop a point of view on where the market is heading, scanning the competitive & industry landscape to identify where the biggest opportunities and tailwinds are (vs. evaluating one opportunity in isolation)

Weigh competing opportunities against each other & make a clear, evidence-based case for where Stack Adapt should invest; address opportunity costs by identifying which bets are worth it (ie. where the potential upside justifies the risk) while being explicit about the assumptions each recommendation rests on

Co-own a strategic insights function (in partnership with Product Analytics) that turns signals from across Stack Adapt’s business and the market into an early read on emerging opportunities & risks, giving leadership a proactive view of where to focus

Act as a strategic thought partner to Product & Design leadership, influencing strategy by challenging assumptions & bringing evidence to high-stakes debates

Collaborate with the Vertical Solutions team to deepen understanding of key industries, supporting their research & surfacing vertical-specific opportunities

Partner with Marketing, Sales and Client Services to translate research and market insight into go-to-market strategy, helping shape the positioning & launch of new products to customers

Level up the UX Research team’s strategic-foresight & market research skills through hands‑on coaching & shared playbooks, raising the team’s ability to run this kind of research

Apply AI fluently across your own research workflow, using it where it genuinely sharpens or speeds the work while knowing where human judgment & rigor still need to lead

Identify & implement improvements to UXR tools and processes, leveraging AI (where it makes sense) to create repeatable, scalable workflows that raise the quality and efficiency of research across the product org

What you’ll bring to the table:

7–10 years of applied research experience, with a portfolio that shows you've surfaced new opportunities and influenced product or business strategy, rather than validating decisions already made

A blend of UX research & market…