PR & Content Manager; B2B - Credit Unions​/Banking​/Lending

Position: PR & Content Manager (B2B - Credit Unions/Banking/Lending)
Origence is always looking for diverse, talented people to join our exceptional team. Current job opportunities are posted here as they become available.

PR & Content Manager (B2B - Credit Unions/Banking/Lending)
With 30 years of fintech leadership, Origence empowers credit unions with innovative SaaS lending solutions that make lending more accessible, efficient, and competitive. We invest in our people and foster a culture of innovation, ownership, and continuous improvement. As we help shape the future of lending, we're leveraging AI to enhance the way we work and create value for our clients, and we're seeking individuals who are excited by emerging technologies and eager to use them responsibly to solve problems and drive impact.

PR & Content Manager  is responsible for the strategic planning and management of public relations and content marketing activities for Origence and its brands. This individual ensures that all PR and communication activities support. corporate and thought leader initiatives and are in alignment with the annual marketing plan.

Please note, this position will follow a Hybrid schedule with a minimum of 3 days in the office/week

Origence Mindset

At Origence, we are self-aware, adaptable, and relentlessly focused on creating meaningful impact. We think like owners, embrace complexity and ambiguity, challenge conventional thinking, and continuously pursue smarter, more effective ways to solve problems and advance the business. If this mindset reflects who you are, you may be exactly who we're looking for.

How You'll Contribute:

Public Relations/Media Management

Develop a media relations strategy, seeking high-level placements in print, broadcast, and online media

Plan and execute public relations initiatives that builds and nurtures a favorable public image for Origence within multiple vertical markets

Build, manage, and maintain media relationships to represent Origence and gain positive media exposure

Create press releases and other media-related correspondence

Maintain PR/News pages on corporate and brand websites

Identify and train appropriate staff for media interviews

Monitor and report performance data for all PR activities

Manage annual public relations budget in alignment with marketing budget

Provide regularly scheduled reporting and monthly presentations to management

Content Creation Management

Work closely with marketing team to develop a content strategy that aligns with marketing goals and drives high engagement.

Plan and execute content initiatives including blog articles, case studies, white papers, editorials, and other forms of owned media that positions Origence as a thought-leader in multiple vertical markets.

Develop and manage a content calendar to ensure regular content throughout the year.

Keep up to date with industry best practice and monitor content activities of competitor websites.

Track web analytics to ascertain engagement levels and evaluate the impact of content to continuously improve engagement strategy.

Manage and nurture outsource content writers to create impactful and accurate content across multiple channels

Work with digital marketing writer to monitor social media and online conversations, and respond with appropriate messaging.

Repurpose content for social media and blog.

Work closely with marketing team to develop blog strategy that aligns with digital marketing goals (SEO, SEM)

What Makes You a Great Fit:

Education

B.A degree in Journalism, Marketing, Public Relations, Digital Media, or Communications

Experience

Five + years public relations experience

Three to four years’ experience writing digital content for a large agency or

Your Strengths & Expertise

In-depth knowledge of public relations and corporate communications

Excellent written and verbal communication skills

Ability to lead creation of regular publications

Ability to develop strong relationships with media and gain media attention through those relationships

Self-motivated, detail oriented, and meet deadlines with strong project management skills

Ability to develop written content across multiple mediums

Successful media-pitching skills

Excellent copyediting, proofreading, and grammar skills

Adept at keyword placement and SEO best practices

A familiarity with Hub Spot, Word Press, Google Analytics, and Hootsuite digital platforms

Strong team player with ability to manage resources without direct reporting relationship

Bring your ideas, your curiosity, and your unique perspective. We'll provide the opportunities, tools, and…