Senior Paid Search Manager

LHH is currently recruiting for a strategic and hands‑on Senior Paid Search Manager for a permanent opportunity with our client in the Dallas area. The ideal candidate will have at least 5 years of paid search experience, preferably within an advertising agency. This role requires a Google Ads and Microsoft Ads expert who can direct strategy and assist their team. This is a hybrid opportunity at our client’s office in the Dallas area.

• Lead the strategy, execution, and ongoing optimization of paid search campaigns across Google Ads and Microsoft Ads.
• Develop and guide media plans that align with business goals, audience strategies, budget targets, and performance expectations.
• Manage and mentor a team, providing ongoing coaching, performance feedback, and support for professional development.
• Provide leadership and direction to junior team members or direct reports, helping them strengthen planning, campaign execution, and analytical skills.
• Serve as a strategic partner by identifying growth opportunities, testing recommendations, and performance improvement initiatives.
• Remain hands‑on in platforms as needed, including campaign builds, optimizations, budget pacing, keyword strategy, bid management, and ad copy testing.
• Analyze campaign performance and translate data into clear insights, recommendations, and action plans.
• Monitor pacing, spend, and KPI performance to ensure campaigns are meeting efficiency and volume goals.
• Collaborate cross‑functionally with internal stakeholders, clients, or partner teams to align paid search efforts with broader media and marketing objectives.
• Stay current on industry trends, platform updates, automation tools, and best practices across paid search.

• 5+ years of paid search experience, with a strong track record of managing and optimizing performance‑driven campaigns.
• Required experience with Google Ads and Microsoft Ads.
• Strong understanding of paid search strategy, campaign structure, keyword development, bidding approaches, testing methodology, and performance analysis.
• Ability to move between strategic planning and hands‑on execution based on business needs.
• Experience developing media plans and using data to inform recommendations and investment decisions.
• Strong analytical, communication, and presentation skills.
• Agency experience is highly preferred.
• Previous leadership or people management experience is highly preferred.
• Bachelor’s degree or equivalent professional experience preferred.
• Ability to work onsite at our client’s office in the Dallas area.