Director-Sales, Central Region

Apply for the Director – Sales, Central Region role at Rehlko
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Rehlko has been meeting today’s energy needs while planning for tomorrow’s for over 100 years. Beginning with the first modern generator, the Rehlko Automatic Power & Light, launched in 1920, Rehlko has been an innovative leader in energy resilience.

Our product range includes engines, generators, power conversion, UPS systems, EV components and electrification solutions, microgrid controls and management, clean energy solutions, and much more that serve a broad spectrum of OEM, residential, industrial, and commercial customers.

We prioritize global stability from steady energy sources and reliable back‑ups, the power to harness energy, and the freedom from dependence on an aging centralized grid. Our commitment to clean energy solutions and continuous innovation shapes a sustainable future.

At Rehlko, our team members are the essential energy that powers our success. We foster a safe and sustainable work environment where safety is everyone’s responsibility and empower every team member to actively participate in our Zero Is Possible safety culture. Open communication, proactive hazard reporting, protocol adherence, and continuous improvement are encouraged to create an energy‑resilient world.

Remote role with 50% travel in an assigned territory.

The Director‑Sales, Central Region is responsible for achieving the sales targets for KPS Industrial products within an assigned region. The director supervises and develops the regional sales team and the distribution/dealer network and provides guidance consistent with Rehlko’s specified targets to individual Sales Managers.

• Ensure success for Rehlko within a defined region and through all target accounts and projects, with project updates occurring monthly.
• Close on all target accounts/projects assigned to Sales Managers and distributors/dealers through cold‑calling, prospecting, networking, and sales/business development activities.
• Supervise and develop the regional sales team and the distribution/dealer network.
• Assess and provide guidance on the level of involvement needed from distribution to maximize success closing each target account and project.
• Support Rehlko’s penetration of specific end‑users, engineering and design build firms, and corporate accounts, including global or national account models.
• Own market planning efforts across Sales Managers and distributors/dealers to define market share targets, required resources, and action plans aligned with VP, Sales direction.
• Maintain and update target account and project lists and reports in line with Rehlko expectations, ensuring decision‑makers at each level are connected.
• Integrate new product development initiatives into market planning and ensure commitment from customers prior to product launch.
• Align distribution scorecards with market planning and investment/development targets for distributors.
• Conduct selling activities, including negotiating legal and credit terms, supporting design, preparing quotations, delivering product presentations, assisting equipment selection, and negotiating distribution terms and margins.
• Ensure timely and accurate completion of sales forecasts, call reports, expense reports, summaries of calls, route sheets, credit follow‑ups, service and warranty follow‑ups, and other special reports required of the regional sales team.
• Collaborate with VP, Sales to update and execute go‑to‑market and distribution strategy across channels, regions, products, and end‑use segments.

• Bachelor’s degree, preferably in Engineering (Electrical or Mechanical); MBA preferred.
• 7+ years of power generation or related industry experience, including direct sales on strategic/national accounts or equivalent experience as a consulting engineer, sales engineer, or applications engineer.
• Experience in at least one of the following market segments: data centers, hospitals, water & wastewater, emergency backup power, or other key applications (preferred but not required).
• Proven leadership, results‑oriented, aggressive self‑starter, and solid communication…