Marketing & Commercial Service Specialist

Location: Town of Texas

Job Title:

Marketing & Commercial Service Specialist

Location:

Willis, Texas Department:
Commercial Service

Reports To:

Director, Sales & Marketing & Director, Commercial Service Employment Status:
Full TimeFLSA:
Exempt About UsWeisinger, Inc. is a dynamic and growing company based in Willis, Texas that provides water well solutions, serving municipal utilities, industrial facilities, and commercial operations across Texas. We deliver expert drilling, rehabilitation, maintenance, and water well support designed to keep critical systems operating efficiently and reliably. We are committed to quality, safety, and exceptional service in every project we undertake.

About the Role The Marketing & Commercial Service Specialist supports company growth through strategic marketing initiatives, lead generation activities, and identification of business opportunities primarily within the water well, commercial service and rehabilitation markets. The position is responsible for managing digital and print marketing campaigns, monitoring industry job boards and bid platforms (if applicable), generating and processing qualified leads, updating company website, enhancing the company's market presence, and supporting Commercial Service department to include supporting proposal development and tracking.

Essential Duties and Responsibilities Essential duties and responsibilities include, but are not limited to, the following. All duties are to be performed in accordance with established company policies, procedures, and standards. Additional responsibilities may be assigned as business needs require.

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Marketing & Lead Generation
• Develop and manage marketing campaigns to increase brand awareness and generate qualified leads.
• Manage website content and online presence.
• Coordinate approved social media marketing efforts across all company platforms.
• Develop marketing materials, presentations, and customer success stories.
• Assist with advertising campaigns, trade shows, and industry events, as required.
• Maintain company branding standards across all locations.
• Drive business to Texas Buyboard with assistance from sales team.
• Assist in additional training in use of Company CRM when required.
• Monitor public and private job boards, bid platforms, procurement sites, and industry postings for potential business opportunities (as required).
• Research commercial, municipal, industrial, and governmental projects that align with company services.
• Track upcoming projects, bid opportunities, RFPs, RFQs, and contract solicitations for Commercial Services.
• Coordinate opportunity pipelines and maintain prospect databases in coordination with Director Sales & Marketing.
• Assist management with proposal preparation and submission deadlines.
• Support customer outreach initiatives and relationship management activities.
• Maintain records of business opportunities, project awards, and competitive activity in designated CRM.
• Generate reports regarding pipeline activity and business development opportunities within the CRM system.
• Work closely with operations and leadership to identify target markets and growth strategies.
• Support services scheduling when feasible.

Qualification Education
• Bachelor's degree in Marketing, Business Administration, Communications, or related field preferred.
• Relevant experience may be substituted for formal education.

Experience
• 2-5 years of experience in marketing, business development, sales support, or proposal coordination.
• Experience in construction, drilling, utilities, engineering, industrial services, or related industries preferred.
• Experience tracking public bids,…