VIP Manager

We’re looking for a proactive and commercially driven VIP Manager to establish and develop a brand-new VIP function within ARRISE. This is an exciting opportunity for someone who has experience in a similar role within the iGaming industry and is eager to take ownership, build something from the ground up and make a tangible impact on the business.

We’re looking for a proactive and commercially driven VIP Manager to establish and develop a brand-new VIP function within ARRISE. This is an exciting opportunity for someone who has experience in a similar role within the iGaming industry and is eager to take ownership, build something from the ground up and make a tangible impact on the business.

• Establish and develop the VIP function, taking ownership of the initial strategy, processes and ways of working.
• Analyse our customer portfolio in depth, assessing commercial performance, revenue potential, growth opportunities and the strength of existing relationships.
• Identify, categorise and segment VIP customers based on their value, potential, strategic importance and other relevant commercial factors.
• Develop tailored engagement strategies for different VIP customer segments, ensuring key relationships are managed effectively and opportunities are maximised.
• Work closely with the wider Commercial team to align VIP activity with business priorities, strengthen customer relationships and drive incremental revenue.
• Build strong relationships with VIP managers and relevant stakeholders within our customers’ businesses to support their VIP strategies.
• Plan and coordinate targeted campaigns, promotions and engagement initiatives designed to increase player value, improve retention and reactivate inactive VIP players.
• Identify opportunities to grow revenue across existing accounts through data-led insights, personalised initiatives and effective collaboration with customers.
• Develop reporting frameworks, KPIs and dashboards to track VIP performance, customer value, campaign effectiveness, retention, reactivation and revenue growth.
• Monitor results, identify trends and translate data into clear recommendations and actionable commercial strategies.
• Continuously review and improve the VIP approach, establishing a framework that can evolve and scale as the department grows.

• Proven experience working in a VIP Manager or equivalent VIP-focused role within the iGaming industry, ideally within a B2B provider or operator environment.
• A strong understanding of the iGaming VIP landscape, including customer segmentation, VIP engagement, retention, reactivation and promotional strategies.
• A commercially minded approach, with the ability to analyse customer performance, identify opportunities and translate insights into revenue growth.
• Strong analytical skills, with experience interpreting data and using it to inform customer prioritisation and commercial decision-making.
• Experience working collaboratively with commercial, account management or business development teams to maximise customer value.
• The ability to build and maintain strong relationships with senior stakeholders and external partners.
• Experience coordinating campaigns and promotions with a clear understanding of their commercial objectives and performance.
• A proactive, hands‑on attitude, with the confidence to take ownership, work independently and build processes where they do not yet exist.

• Experience establishing a VIP function, strategy or operating model from scratch.
• Previous experience working for a B2B iGaming provider, with an understanding of operator relationships and the commercial dynamics of the supplier-operator partnership.
• Experience building dashboards, reporting…