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CRM Marketing Executive

Job in Wolverhampton, West Midlands, WV98, England, UK
Listing for: C&M Travel Recruitment Ltd
Full Time position
Listed on 2026-10-08
Job specializations:
  • Marketing / Advertising / PR
    CRM Systems & Management, Digital Marketing, Marketing Communications, Social Media Marketing
Salary/Wage Range or Industry Benchmark: 33000 - 35000 GBP Yearly GBP 33000.00 35000.00 YEAR
Job Description & How to Apply Below
CRM Marketing Executive

A well-established travel organisation is seeking a talented CRM Marketing Executive to join their dynamic team on a 12 month fixed term contract. This role offers the chance to contribute to high-impact marketing campaigns that inspire people to explore the great outdoors and enjoy unforgettable travel experiences. This is a fantastic opportunity for a commercially minded marketer with a passion for CRM, and email campaign delivery to make a meaningful contribution in a fast-paced, purpose driven environment.

Salary £33k to £35k, hybrid working with a minimum of 1 day in the office.

CRM Marketing Executive – Role & Responsibilities:
  • Planning and delivering multi-channel marketing campaigns, including email, newsletters, app notifications, SMS, print, and digital
  • Working with CRM agencyto segment audiences and deliver personalised messaging
  • Collaborating with product managers and marketing leads to identify priorities and optimise campaign performance
  • Developing and managing marketing communication plans, ensuring timely execution across all channels
  • Writing and presenting briefs to internal teams and external partners
  • Monitoring campaign performance against KPIs and recommending improvements
  • Creating and curating content across media platforms, including copywriting and image sourcing
  • Proofreading and ensuring accuracy of all outbound communications
  • Contributing to market research and competitor analysis
CRM Marketing Executive –

Skills & Experience Required:
  • Marketing or related degree
  • Minimum 3 years’ experience in a B2C marketing role, ideally within the travel or leisure industry
  • Strong background in CRM and digital . / email campaign delivery
  • Experience and ability to brief specialist CRM agency
  • Ability to manage multiple projects and meet deadlines
  • Excellent written and verbal communication skills
  • Experience working with internal stakeholders and external agencies
  • Commercially astute with the ability to interpret data and generate insights
  • Highly organised, proactive, and able to work independently
  • Strong copywriting skills and attention to detail
CRM Marketing Executive – Additional Info & Key Benefits:
  • Initial 12 month fixed term contract
  • Salary £33k to £35k depending on experience
  • Hybrid working, with a minimum of 1 day in the office after initial induction
  • Inclusive and supportive working culture
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