Product Specialist

High Wycombe (Head Office), with UK-wide client travel as required

Director of Product

Full-time, hybrid

37.5 hours per week

Permanent

• Lead and deliver tailored product demonstrations across Intelli-Park’s full technology portfolio — ANPR hardware, software platforms, integrated management systems — to prospects, clients, and partners at all levels including C-suite and procurement.
• Own the technical qualification of each sales opportunity: assess client requirements, operational environments, integration constraints, and deployment considerations to ensure solutions are accurately scoped before commitment.
• Develop and deliver compelling solution presentations that clearly articulate commercial value, operational benefit, and technical differentiation — not product features in isolation.
• Respond to formal RFPs, ITTs, and technical questionnaires in collaboration with Sales, ensuring responses are accurate, complete, and commercially competitive.
• Support pricing and commercial modelling by providing technically validated scoping inputs and flagging risks or dependencies that affect cost or timeline.
• Represent Intelli-Park with authority and credibility at client meetings, site visits, industry events, and trade shows.

This is what distinguishes the Product Specialist from a standard sales or technical role. You are the structured interpreter between what clients need and what the product team builds.

• Conduct structured client discovery sessions to capture business requirements, operational workflows, integration needs, and success criteria — going beyond surface-level requests to understand underlying drivers.
• Translate client requirements into precise, technically accurate briefs for the Product and Development teams, using language and frameworks that enable effective prioritisation and build.
• This includes functional specifications, user stories, integration requirements, and clearly articulated constraints.
• Requirements must be client-validated, commercially grounded, and technically feasible before handover.
• Work with the Product team during the development cycle to validate that build decisions remain aligned with client intent — raising concerns early when scope drift or technical change creates commercial risk.
• Act as the primary point of escalation when client-facing technical questions arise post-sale and pre-implementation, ensuring no client is left in a gap between Sales and Delivery.
• Maintain a structured log of client requests, recurring pain points, and unmet needs — presenting these as a prioritised, evidence-based input to the product roadmap on a regular basis.

• Develop and maintain expert-level knowledge across the full Intelli-Park product portfolio, including hardware specifications, software architecture, platform capabilities, integration methods, and known constraints.
• Stay current with product releases, updates, and roadmap developments — ensuring commercial messaging is always accurate and the Sales team is promptly briefed on changes that affect how products are positioned.
• Monitor competitor products and pricing, emerging technologies in ANPR, smart parking, and mobility management, and relevant regulatory or standards changes. Synthesise this intelligence into actionable insight for the commercial and product functions.
• Own the development and maintenance of high-quality sales enablement materials: product comparison documents, technical data sheets, objection-handling guides, demo scripts, and configuration reference guides.
• Define and enforce standards for how products are demonstrated, described, and positioned across the Sales team…