Business Development Representative

ABA Centers of America is the nation’s fastest-growing provider of autism care, delivering high-quality Applied Behavior Analysis (ABA) therapy across a rapidly expanding footprint. Since our founding in 2020, we have scaled from a single clinic to nearly 70 operating areas in more than a dozen states, supported by a high-performance corporate infrastructure and data-driven decision-making.

Business Development Representative – Community Outreach Liaison – Woodbridge, VA

Join our mission to reduce long waiting times for autism diagnosis and ABA therapy. As a Community Outreach Liaison, you will generate leads and build strong relationships with families and local organizations.

• Identify, pursue, and grow relationships with prospective referral sources (pediatricians, school counselors, therapists, daycare directors, nonprofit leaders).
• Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins.
• Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity.
• Qualify and document lead potential, partner alignment, and readiness for engagement.
• Log all outreach, visit notes, referrals, and contacts in Salesforce daily.
• Maintain complete visibility into referral status, outcomes, and lead aging across accounts.
• Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights.
• Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization.
• Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities.
• Analyze referral patterns and territory performance to refine targeting efforts.
• Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones.
• Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
• Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
• Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
• Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events.
• Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
• Submit regular outreach reports, territory updates, and event summaries.

• Bachelor’s degree in Communications, Marketing, Business Administration, Social Work, or a related field.
• Minimum of 4+ years of experience in community outreach, healthcare education, or account management.
• Proven track record in organizing successful community events focused on education and outreach.
• Strong interpersonal and communication skills to connect with diverse community stakeholders.
• Ability to manage multiple tasks independently while meeting performance goals.
• Proficiency in CRM tools (e.g., Salesforce) and office productivity software.

• 21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays).
• Flexible Spending Account (FSA) and Health Savings Account (HSA) options.
• Medical, dental, vision, long-term disability, and life insurance.
• Generous 401(k) with up to 6% employer match.

• Seniority level:
  Associate
• Employment type:
  
  Full-time
• Job function:
  Business Development
• Industries: IT Services and IT Consulting