CRM Business Initiative Lead

BH Job

SF Job Req

Ingersoll Rand is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

CRM Business Initiative Leader

Remote - US

Imagine a company with technology leadership of over 160 years, yet it operates with the energy of a startup. Ingersoll Rand has dedicated itself to Making Life Better for its employees, customers, shareholders, and planets. We produce innovative and mission-critical flow creation and life science technologies - from compressors to precision handling of liquids, gasses, and powers - to increase industrial productivity, efficiency, and sustainability.

Supported by over 80+ brands, our products are used in various end-markets including life sciences, food and beverage, clean energy, industrial manufacturing, infrastructure, and more. Across the globe, we're driving growth with an entrepreneurial spirit and ownership mindset. Learn more at  and join us to own your future.

We are looking for a highly business-driven CRM Business Initiative Lead to own and evolve key CRM-enabled business capabilities across Sales, Service, Customer Experience, and Commercial Excellence. This role is accountable for defining and driving business capabilities that deliver measurable value, ensuring CRM processes are effective, scalable, standardized, and data-driven. The CRM Business Initiative Lead acts as the business owner of assigned capabilities-partnering closely with stakeholders to shape future-state processes, prioritize initiatives, and ensure sustainable adoption and value realization.

This is not a coordination or delivery role. It is a business leadership position focused on outcomes, continuous improvement, and enabling capabilities that are ready to leverage AI, automation, and emerging digital experiences.

• Own and evolve CRM-enabled business capabilities across Sales, Service, and Commercial Excellence.
• Act as the primary business owner and subject matter expert.
• Define future-state capabilities aligned with business strategy and customer needs.
• Continuously assess performance, adoption, and data quality.
• Drive standardization, scalability, and continuous improvement.
• Ensure readiness for AI-enabled and automated workflows.
• Partner with business leaders to identify opportunities to improve performance, efficiency, and customer experience.
• Build business cases and define expected outcomes and success metrics.
• Prioritize initiatives based on value, impact, and feasibility.
• Ensure initiatives deliver measurable business results.
• Lead initiatives from ideation through adoption and value realization.
• Define scope, objectives, priorities, and success criteria.
• Align stakeholders and manage business dependencies and risks.
• Partner with CRM IT and delivery teams to ensure successful implementation.
• Participate in governance forums and business reviews.
• Define KPIs and performance frameworks for assigned capabilities.
• Leverage CRM analytics, funnel metrics, and dashboards to support decision-making.
• Analyze business performance, adoption, and customer outcomes.
• Translate insights into actionable improvements.
• Communicate performance and value realization to leadership.
• dentify opportunities to enhance capabilities through AI, Copilots, automation, and emerging technologies.
• Partner with AI Enablement and technical teams to align business needs and solutions.
• Ensure AI-enabled capabilities meet business goals, governance standards, and user needs.
• Support adoption and value realization of new digital capabilities.

• Bachelor's degree in Business, Engineering, Information Systems, Analytics, or related field.
• 3+ years of experience in CRM, Commercial Excellence, Sales Operations, Product Management, Consulting, or similar roles.

• Strong business capability owner with a focus on outcomes and value
• Able to translate business needs into scalable, data-driven processes
• Analytical and data-driven in decision-making
• Effective at influencing across business and technology teams
• Focused on adoption, performance, and…