Area Sales Manager, Robotics & Navigation- Northeast

The Area Sales Manager, Navigation & Robotics - Northeast is responsible for driving capital equipment sales growth across the Northeast territory for ATEC's robotics and navigation portfolio, including Valence. This highly visible, revenue-generating role is accountable for developing and executing territory sales strategies, building and managing a robust sales pipeline, conducting customer demonstrations, and partnering with distributors, surgeons, and healthcare facilities to achieve commercial objectives.

• Drive capital sales revenue for Valence Navigation & Robotics products throughout the Northeast territory.
• Develop and execute strategic territory plans to achieve and exceed annual sales objectives.
• Build, manage, and maintain a robust pipeline of qualified opportunities.
• Identify new business opportunities within hospitals, health systems, ambulatory surgery centers, and surgeon practices.
• Create and deliver compelling value-based proposals and presentations to key stakeholders and decision‑makers.
• Negotiate and close capital sales opportunities while maintaining profitability objectives.
• Establish trusted relationships with surgeons, administrators, operating room leadership, supply chain personnel, and executive stakeholders.
• Serve as the primary point of contact for prospective and existing Navigation customer
• Guide customers through the evaluation, purchasing, implementation, and adoption process.
• Ensure a high level of customer satisfaction and responsiveness throughout the sales cycle.
• Coordinate and facilitate field demonstrations, product evaluations, and customer visits.
• Partner with sales, clinical, and marketing teams to showcase the benefits and value of the robotics platform.
• Support surgeon education initiatives, cadaver labs, workshops, and industry meetings as required.
• Deliver compelling product presentations tailored to customer needs and clinical objectives.
• Work closely with Northeast distribution partners to identify, develop, and advance sales opportunities.
• Collaborate with regional sales leadership, clinical specialists, marketing, operations, and training teams to execute strategic initiatives.
• Provide accurate sales forecasting, pipeline updates, and market intelligence.
• Support distributors and field teams with capital sales strategy, customer engagement plans, and competitive positioning.
• Coordinate internal and customer-facing activities required for successful program launches.
• Facilitate seamless handoffs from the sales process to implementation, training, and ongoing customer support teams.
• Monitor customer adoption and utilization to drive long-term account success and expansion opportunities

• Demonstrated success managing complex sales cycles with multiple stakeholders.
• Proven ability to develop and close surgeon interest in novel spine technologies.
• Strong presentation, negotiation, and relationship-building skills.
• Ability to travel extensively throughout the Northeast territory.

• Experience selling surgical robotics, navigation systems, orthopedic technologies, spine technologies, or other advanced surgical capital equipment.
• Experience working with distributor sales networks.
• Existing relationships within the orthopedic, spine, or hospital marketplace.
• Experience supporting product launches and market development initiatives.

• Strong business acumen and strategic selling skills.
• Ability to influence executive‑level decision‑makers.
• Proficiency in pipeline management, forecasting, and CRM systems.
• Exceptional communication and presentation abilities.
• Strong organizational and project management skills.
• Ability to thrive in a fast‑paced, high‑growth environment.
• Collaborative team…