Local Business Development Manager

Overview

Yeomans Volkswagen are recruiting for the role of Local Business Development Manager to promote and sell the Volkswagen passenger car and commercial vehicle range based at our fantastic Volkswagen facility in Indian Queens Cornwall.

This role requires a strong local knowledge of Cornwall and Devon and therefore it is vital that the candidate resides in or around Cornwall or the Devon border.

The successful candidate will need to be target driven, self-motivated and organised. Whilst a very good level of support is offered both by the Yeomans Group Fleet team and Volkswagen UK with regular coaching and training, you will be given the autonomy to grow your local market.

• Proactive Prospecting:
  Identify and approach new business clients through targeted prospecting, networking, and direct marketing campaigns to grow the local fleet & business market.
• Presentation of funding options:
  Promote quarterly contract hire and leasing offers at every opportunity.
• Sales & Relationship Management:
  Manage the complete sales process from initial enquiry through to handover and subsequent follow up.
• Aftersales Promotion:
  Promote the aftersales and parts department with the offer of service plans and manufacturer approved accessories.
• Database & CRM Management:
  Grow a database ensuring accurate records of prospects and client interactions, utilizing CRM systems and manufacturer renewal programmes to track activity and opportunities.
• Customer Retention:
  Build and maintain long-term relationships with local businesses to ensure repeat business and high customer satisfaction.
• Compliance:
  Strict adherence to FCA regulations for finance/insurance products and manage data in accordance with GDPR.

• Experience:
  
  Proven experience in business to business sales, ideally within the automotive or commercial vehicle sector.
• Knowledge:
  Strong understanding of the local business, SME, and fleet market.
• Skills:
  
  Excellent communication, negotiation, and relationship-building skills.
• Organisation:
  Highly organised, capable of managing your own diary, workload and territory independently.
• Technology:
  Proficiency in CRM systems and MS Office Suite.
• Driver's License:
  Full, clean, and valid driving license required for covering the territory.

If this sounds like the role for you, please send a copy of your CV and cover letter outlining your experience and why you are the ideal candidate for this role to

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Working Hours

Salary Competitive

Closing Date 20/04/2026

Get in touch with us

Whatever your question or feedback we are here to help. So please feel free to contact us

Reg Office:
Yeomans House, Littlehampton Road, Ferring, Worthing, West Sussex, BN12 6PB

Reg. Company Number: 1937745

VAT Reg. No.

Yeomans Limited is an appointed representative of ITC Compliance Limited which is authorised and regulated by the Financial Conduct Authority (their registration number is 313486). Permitted activities include advising on and arranging general insurance contracts and acting as a credit broker not a lender. We can introduce you to a limited number of finance providers. We do not charge a fee for our Consumer Credit services.

We do not act as a financial adviser, or fiduciary. We act in our own interest, whichever lender we introduce you to, we will typically receive commission from them based on either a fixed fee or a fixed percentage of the amount you borrow. Any and all commission amounts will be fully disclosed to you as part of your sales journey.

You will be required to give your fully informed consent to our receipt of this commission. By doing this, you acknowledge that you understand our role as a credit broker, and that we will receive a financial incentive if you take out a loan from a lender that we introduce you to.

All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over, Guarantees may be required.