Category Account Manager; Line Marking & Grounds Equipment

Position: Category Account Manager (Line Marking & Grounds Equipment)
## Category Account Manager (Line Marking & Grounds Equipment)### Category Account Manager (Line Marking & Grounds Equipment)
Full Time Wrexham, UK Competitive Salary## A bit about Net World Sports Join Net World Sports on our mission to become the world’s leading sports equipment retailer. Nothing excites us more than finding hungry, talented individuals and unleashing them in a team capable of achieving incredible things.

The Line Marking Sales Executive is the commercial driver and line marking category growth owner for paint and line marking equipment sales. This role is both outward-facing and strategically grounded—focused on generating new business, developing existing accounts, and building a repeatable, high-frequency revenue stream through paint and associated equipment sales. Operating across sales, account management, and category strategy, the role bridges the gap between market demand and internal execution.

It plays a critical role in identifying opportunities, shaping product development, refining pricing strategy, and ensuring the category evolves in line with customer needs and competitive pressures.###
** WHAT YOU'LL DO
** 1.
** New Business Development & Lead Generation
** Proactively identify and target new opportunities across:
* Sports clubs (grassroots to professional)
* Schools, colleges, and universities
* Local authorities and contractors
* Groundskeepers and facility managers

Execute outbound sales activity including:
* Cold outreach (phone, email, Linked In)
* On-site prospecting and visits
* Referrals and relationship-led introductions

Build and maintain a strong pipeline of qualified prospects.

Own the full top-of-funnel process from prospecting through to initial deal agreement.
2.
** Field Sales & Product Demonstration (When appropriate)
** Travel to meet prospects and customers:
* Site visits and facility walkthroughs
* Grounds team requirements

Deliver hands-on product demonstrations including:
* Line marking machines
* Paint performance and application

Showcase clear value versus competitor products.

Drive conversion through practical, experience-led selling.
3.
** Account Management & Repeat Revenue Growth
** Build strong, long-term relationships with customers to drive:
* Repeat paint orders (core consumable revenue)
* Cross-sell of category equipment and upgrades

Follow up on large inbound/online orders to:
* Gather feedback
* Secure repeat business
* Identify upsell opportunities

Work closely with the inbound sales team to ensure seamless account handling and order processing.
4.
** Pipeline Ownership & Sales Integration
** Maintain clear visibility of pipeline health and future demand.

Collaborate with inbound sales to ensure:
* Smooth handover of opportunities where required
* Alignment on pricing, stock, and delivery expectations

Stay involved in key accounts to support retention and growth.
5.
** Category Ownership & Commercial Performance
** Take ownership of the line marking category performance, including:
* Revenue growth
* Margin performance
* Repeat purchase rates

Monitor and analyse sales trends, identifying:
* High-performing products
* Underperforming areas
* Seasonal demand patterns
* Drive initiatives to improve category performance and scalability.
6.
** Market Intelligence & Competitive Analysis
** Continuously monitor the market landscape, including:
* Competitor products and pricing
* Supplier positioning
* Industry trends and innovations

Conduct “like-for-like” product comparisons to maintain competitiveness.

Identify pricing opportunities and risks within the category.

Act as the internal expert on the line marking market.
7.
** Product Development & Range Expansion
** Identify gaps in the current product offering, including:
* Paint formulations
* Equipment features
* Bundled solutions

Work closely with product development and buying teams to:
* Launch new products
* Improve existing ranges
* Align offerings with customer needs

Contribute to building a more complete and competitive category range.
8.
** Cross-Functional Collaboration
** Work closely with:
* Inbound sales team
* Product development
* Buying & sourcing
* Marketing* Operations & logistics

Ensure alignment between sales activity, product availability, and operational capability.

Support forecasting through accurate pipeline and demand insights.###
** WHAT YOU'LL BRING
*** Sales Expertise:
Strong ability to sell in-person and convert.
* Commercial Awareness:
Deep understanding of pricing, margins, and repeat revenue models.
* Category Thinking:
Ability to take ownership of a product category, not just individual sales.
* Relationship Management:
Strong interpersonal skills with a focus on long-term value.
* Market Awareness:
Ability to analyse competitors and identify opportunities.
* Self-Management:
Comfortable working autonomously.
** Role Positioning
** This role is the commercial owner and growth driver of the line marking category. Where the inbound sales team processes demand and manages transactions, this role creates, develops, and scales that…