Partner Program Lead

Function:
Partner Account Management, Partnerships & Ecosystems

Reports to:

SVP, Partnerships & Ecosystems

Location:

Remote-first, Europe

Experience:

5-10 years

Level: Individual Contributor

Founded on the principle of democratizing access, first to music in 1999, now to expertise in the AI era, Napster has consistently remained at the forefront of technological shifts that empower users. Today, the company builds embodied, multimodal AI agents that engage employees and customers where they already work: through video presence, voice, and text. Designed to work alongside people rather than replace them, Napster's agents carry institutional knowledge into every interaction, elevating the user’s experience and improving business outcomes.

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The Partner Program Lead is responsible for building, coordinating, and scaling partner programs that drive activation, engagement, pipeline, and growth across the Partnerships & Ecosystems organization.

Sitting within the Partner Account Management function, this role works across Partner Account Managers, Channel Managers, Partner Marketing, Technology Partnerships, Sales, Product, Enablement, and Operations to turn strategic priorities into structured, repeatable programs that partners can engage with and execute against.

The role will take ownership of selected partner growth-engine programs — from defining the model and operating cadence through launch, execution, measurement, and continuous improvement.

Programs may include partner activation initiatives, demand-generation programs, joint campaigns, partner launches, innovation programs, enablement initiatives, webinars, events, account-mapping programs, lighthouse-customer motions, marketplace initiatives, or new partner-led commercial models.

The Partner Program Lead will also step into new or ad hoc strategic initiatives where structure is needed, taking an ambiguous opportunity or business priority and turning it into a clearly defined program with objectives, stakeholders, milestones, owners, dependencies, KPIs, and measurable outcomes and also help to drive these initiatives to market.

This is a highly cross-functional execution role for someone who can move quickly, create structure, connect teams, and make programs operational.

• Manage strategic partner programs designed to accelerate partner activation, pipeline creation, customer acquisition, and revenue.
• Translate Partnerships & Ecosystems priorities into scalable programs with clear objectives, workflows, milestones, KPIs, and governance together with Partner Marketing and Leaders within Partnership Organisation.
• Own program execution from initial concept through launch, adoption, measurement, and iteration.
• Create repeatable frameworks that Partner Account Managers and Channel Managers can use across multiple partners and regions.
• Identify opportunities to turn successful one-off initiatives into scalable global programs.

• Work with Partner Account Managers and Channel Managers to identify activities that can accelerate specific partners or partner segments.
• Support onboarding, enablement, activation, account mapping, lighthouse opportunities, and joint go-to-market initiatives.
• Help ensure partners have clear paths from recruitment through enablement, activation, pipeline creation, and ongoing growth.
• Track participation, progress, risks, and outcomes across assigned programs.

• Work closely with Partner Marketing to design and execute joint campaigns, launches, webinars, events, partner communications, and demand-generation initiatives.
• Ensure marketing activities are…