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Lead - Digital Copywriter
Job in
Zürich, 8081, Zurich, Kanton Zürich, Switzerland
Listed on 2026-09-28
Listing for:
Gomyneed Private Limited
Full Time
position Listed on 2026-09-28
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Content Writer / Copywriter, Social Media Marketing, Creative Advertising / Marketing -
Creative Arts/Media
Digital Marketing, Content Writer / Copywriter, Creative Advertising / Marketing
Job Description & How to Apply Below
Full-time Digital Marketing About this role
On (the Swiss sportswear brand) is hiring a Lead - Digital Copywriter (Zurich, Switzerland or London). This is a Digital Marketing role listed on the official On careers site.
Key Responsibilities- Partner with Digital, Brand and Product to create high-converting product copy and brand stories across
- Translate high-level brand strategies and creative briefs into engaging digital copy
- Put the user journey first, using insight into how consumers engage online to create intuitive copy
- Act as a brand guardian: challenge briefs and protect the quality and premiumness of the On brand
- Help shape and grow On’s member ecosystem through tailored messaging
- Partner with PMs, CRM, E-commerce and Brand Management to create joined-up digital experiences
- 7+ years of digital copywriting experience within sportswear, premium or luxury fashion
- Deep digital copy expertise across email, landing pages, push notifications, PDPs and membership
- Strong understanding of UX and the customer journey across the funnel
- A test-and-learn mindset for refining copy, formats and guidelines
Salary:
Competitive (not disclosed)
Job Type: Full-time
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