VP, Personal Lending Products

Main objective of the role is to build and enhance the personal loans product to provide seamless experience to our customers. Identify opportunities within the portfolio as well as acquisition to create a sustainable personal loans business.

Purpose of the role:

• Regular tracking and monitoring of the different segments of customer base for profitability and health of the portfolio
• Work continuously on improving product propositions and processes
• Build and implement different acquisition strategies with specific targeting to various customer segments
• Facilitate various campaigns to drive loan growth maintaining required product margins
• Regular benchmarking of competition and identify best practices across the world
• Continuously provide analysis of product and portfolio performance and recommend areas of improvement
• Continuous product development keeping abreast with market trends
• Build innovative products in line with best available across various markets
• Adopt best practices through regular benchmarking of competitors
• Engage with various stakeholders mainly distribution, credit, operations etc to improve policies and processes
• Continuous monitoring of various portfolio KPIs: ENR, NIM, COR, GII, FTP etc
• Align campaigns with customer focus in mind and balance with product profitability
• Always find ways to improve acquisition and retention
• Facilitate the delivery of product campaigns as part of the annual calendar, as well as other campaigns designed to support business growth
• Partner with various consumer banking teams and Customer Experience on process improvement and transformation initiatives
• Drive customer value as Product Manager – directly engage with internal and external stakeholders to deploy onboarding and customer engagement solutions – acquisition journeys, mobile and internet bank services, etc.
• Keep a close eye on various marketing communications, notifications to customers and always ensure proper and appropriate value propositions are communicated

Core Responsibilities

Product Management:

• Continuous product development keeping abreast with market trends
• Build innovative products in line with best available across various markets
• Adopt best practices through regular benchmarking of competitors
• Engage with various stakeholders mainly distribution, credit, operations etc to improve policies and processes
• Continuous monitoring of various portfolio KPIs: ENR, NIM, COR, GII, FTP etc
• Align campaigns with customer focus in mind and balance with product profitability
• Always find ways to improve acquisition and retention
• Facilitate the delivery of product campaigns as part of the annual calendar, as well as other campaigns designed to support business growth

Process improvement and digital enablement:

• Partner with various consumer banking teams and Customer Experience on process improvement and transformation initiatives
• Drive customer value as Product Manager – directly engage with internal and external stakeholders to deploy onboarding and customer engagement solutions – acquisition journeys, mobile and internet bank services, etc.
• Keep a close eye on various marketing communications, notifications to customers and always ensure proper and appropriate value propositions are communicated

Key Accountabilities:

Increase acquisition and sustain NIMs

Meet revenue and balance sheet targets

Growth in client acquisition and meet sales targets

Time to market vs. timelines of product launching

Client satisfaction index

Adherence to policies, processes, and procedures of FAB and the Group

Product performance according to plan/business case

No negative audit finding our product risk profiles

Threshold

Qualifications:

Bachelor’s degree in Finance, Accounting, Business Administration or any related discipline, Master’s degree in Finance, Accounting, Business Administration or any related discipline, is preferred.

Years of

Experience:

Minimum of 10 years of experience in Finance and/or consumer banking products, specialist in portfolio and product management. with at least 7 years in a similar role.

About Us:

First Abu Dhabi Bank (FAB) is the largest bank in the UAE and one of the world's largest and safest…