Founded in 2016, digitalfarm is a UAE-based agency specializing in creative, purpose-driven social media and digital marketing. We craft tailored brand experiences through a flexible, insight-driven approach to content, activations, and strategy. Our work focuses on building meaningful connections between brands and audiences, driven by relevance, passion, and continuous evolution. Welcome to the farm.
Role Descriptiondigitalfarm is seeking a talented and hands-on Content Producer – Videographer to join our creative team and produce engaging, social-first video content for a diverse portfolio of clients.
The role combines creative thinking, video production, and hands-on execution. You will be responsible for taking content from initial concept and pre-production through filming, editing, and final delivery, working closely with Account Management, Creative, and Social Media teams to bring ideas to life.
The ideal candidate is a strong visual storyteller who understands what makes content work on social media and is comfortable working across different formats, platforms, and production environments. You should be confident operating cameras, lighting and audio equipment, while also having strong editing skills and an understanding of current social content trends.
This is a mid-level position suited to a creative professional who can work independently on projects while collaborating effectively with a wider agency team.
Key Responsibilities- Produce high-quality video content for social media, digital campaigns, branded content, and client projects.
- Manage the end-to-end video production process, from concept development and pre-production through filming, editing, and delivery.
- Work with Account Managers, Creative teams, and clients to understand briefs and translate them into engaging visual content.
- Contribute creative ideas, treatments, storyboards, shot lists, and production approaches.
- Plan and coordinate shoots, including locations, equipment, crew, talent, props, and other production requirements.
- Operate professional cameras, lighting, audio, and other production equipment.
- Capture a variety of content including interviews, social-first videos, events, lifestyle content, branded campaigns, and short-form video.
- Edit video content for platforms including Instagram, Tik Tok, You Tube, Linked In, and other digital channels.
- Adapt content into different formats, aspect ratios, durations, and platform requirements.
- Incorporate motion graphics, transitions, subtitles, sound design, and other post-production elements where required.
- Ensure all content meets digitalfarm and client quality standards, brand guidelines, and technical specifications.
- Manage multiple projects and deadlines while maintaining a high standard of creative output.
- Work efficiently on-location, including shoots at events and client premises.
- Stay up to date with emerging video formats, social media trends, filming techniques, and content styles.
- Maintain and organize video footage, project files, assets, and production libraries.
- Work collaboratively with other creatives and support junior team members where required.
- 3–5 years of professional experience in videography, video production, content creation, or a related creative role.
- Proven experience working within an agency, production house, media company, or similar creative environment.
- Strong portfolio demonstrating video production and social-first content.
- Strong understanding of short-form video and social media content formats.
- Proficiency with professional video editing software such as Adobe Premiere Pro, After Effects, DaVinci Resolve, or similar.
- Strong camera operation and understanding of composition, framing, lighting, and audio.
- Experience producing content for Instagram, Tik Tok, You Tube, and other digital platforms.
- Strong understanding of storytelling and the ability to translate ideas into compelling visual content.
- Ability to manage multiple projects and work effectively under tight deadlines.
- Strong attention to detail and a good understanding of visual quality and brand consistency.
- Good communication and collaboration skills.
- Ability to work independently while also contributing effectively within a creative team.
- Experience in the UAE market is preferred.
- A degree or diploma in Film, Media, Communications, Photography, or a related field is preferred but not essential.
- Must be based in Abu Dhabi.
- Must have a valid UAE driving licence or be comfortable travelling to different shoot locations.
- Must be comfortable working on-location and outside standard office hours when required for shoots, events, or activations.
- Must have a strong portfolio/showreel demonstrating relevant video production work.
- Willingness to occasionally travel within the UAE for client shoots and productions.
- Arabic language proficiency is an advantage.
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