Senior Content & Product Education Specialist

Established in 2018, Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Powered by world-class technology and a user-first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3 - connecting users to the future of digital finance.

Our core values define how we build. We listen, care and improve to create products and experiences that put users first. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at the global scale. Supported by 24/7 multilingual customer service and a strong commitment to innovation, we are shaping the future of finance through technology, collaboration, and bold execution.

Today, Bybit is recognized as one of the most trusted and transparent platforms in the digital asset industry, continuing to expand its global presence while building the infrastructure for the next generation of financial services.

We are looking for a Senior Content Creator to develop engaging educational and product-focused content that helps users better understand digital assets, financial products, and technology-driven products and services.

This is a hands-on content role combining written content, video scripting, on-camera presentation, and product education
. The successful candidate will work closely with product and business teams to transform complex product information and industry concepts into clear, practical, and engaging content for a broad user audience.

You will own content deliverables from research and ideation through production and publication, while continuously exploring new formats, channels, and AI-enabled tools to improve content quality, efficiency, and scale.

• Create original educational articles, product explainers, guides, tutorials, FAQs, and other user-facing content.
• Translate complex product, financial, and technical concepts into clear, accessible, and engaging language.
• Develop content for audiences with different levels of knowledge and experience.
• Explain product functionality, use cases, benefits, risks, and key user actions in a practical and user-friendly way.
• Research, draft, revise, and finalize content to a high editorial standard.
• Take ownership of assigned content deliverables from initial brief through review and publication.
• Maintain accuracy, consistency, and clarity across all content formats.
• Develop scripts and storyboards for educational, product, and explainer videos.
• Present and host video content for different audiences and content formats.
• Create engaging product walkthroughs, demonstrations, explainers, and educational video series.
• Develop a credible, natural, and engaging on-camera presence.
• Work with production partners on filming, editing, and post-production where applicable.
• Repurpose long-form content into short-form videos and other audience-friendly formats.

• Work closely with product and business teams to understand new products, features, campaigns, and market developments.
• Turn complex product information into clear educational content that supports user understanding and adoption.
• Develop timely explainers, FAQs, tutorials, and video content around key product and business initiatives.
• Coordinate with relevant stakeholders to ensure content is accurate, complete, and aligned with launch timelines.
• Identify missing information, potential risks, and content dependencies early in the production process.

• Adapt core content into different formats and distribution channels based on audience needs.
• Coordinate with editorial, design, localization, compliance, product, and other stakeholders throughout the content production process.
• Manage multiple content projects simultaneously while maintaining quality and delivery timelines.
• Review existing content and identify opportunities to refresh, improve consolidate, or repurpose materials.
• Monitor the performance of assigned content and use audience insights to improve future content.
• Maintain strong quality control and accuracy standards across all deliverables.

• Use AI-powered tools to support research, ideation, scripting, editing, localization, repurposing, and content production.
• Explore emerging AI tools for video, voice, animation, visual storytelling, and other content formats.
• Identify opportunities to improve content production efficiency and scalability through AI-enabled workflows.
• Ensure AI-assisted content is accurate, credible, original, and aligned with quality standards.

• Proven professional experience in content creation, editorial content, product education, media, or a related field
  .
• Strong portfolio of published written content…