Sales Executive(HORECA)

• Dealing with existing accounts and acquire new ones.
• Maximize volume and revenue in key assigned food service accounts
• Build strong, influential and collaborative business relationships with the HORECA
• Correct positioning of the brand and the product portfolio in the territory
• Responsible for building the right sales forecast and managing the product inventories with the outlets
• Active search for new channel generation for the business
• Undertake new accounts development initiatives with proper market survey, competition analysis and market penetration.
• Be responsible for the marketing of our products and services to both B to B and Bto C markets
• Deliver timely and accurate sales forecasting and reporting
• Analyze and report business results and trends on a weekly/ monthly basis
• Maintain professional internal and external relationships that meet our core values.

Internal
- Finance, Purchasing, Warehouse Department

External
- Clients/ Customers

• BS/MS degree in business administration or a related field

• 5+ years sales exposure in HORECA segment.

• Knowledge in planning and implementing sales strategies.
• Knowledge in customer relationship management.
• Knowledge managing and directing a sales team.
• Product Knowledge, Customer care.

Good communication skills, Market intelligence, Networking skills, Negotiation skills, ability to convince the customers etc.

New Leads, Lead Response Time, Number of Wins, Revenue, Cost per Lead, Customer Lifetime Value Net Promoter Score, Number of Product Demos, Prospecting.