Digital Media Producer

Overview

Come join one of America’s fastest-growing insurance companies. Since 1848, National Life Group has aimed to keep our promises, providing families with stability in good times and in bad. Our mission extends beyond the insurance and annuities policies that we offer, including charitable grants, paid volunteer time, environmentally sustainable workplaces, and nonprofit-focused events. We foster a collaborative environment with opportunities for growth and encourage our associates to live our values:
Do good. Be good. Make good.

Please note that we do not offer visa sponsorship for this position.

The Digital Media Producer is responsible for creating, editing, and publishing dynamic, on-brand content that strengthens engagement across NLG’s corporate, executive, and agent social media channels. This role also supports social media content production and creates copy and creative assets for web pages, landing pages, email campaigns, presentations, display advertising, and content marketing initiatives, collaborating with the Digital Content & Insights Lead to ensure consistency, quality, discoverability, and impact across all digital touchpoints.

Reporting to the Digital Content & Insights Lead, the Digital Media Producer serves as the team’s lead content creator and storyteller, translating strategy into creative execution. They develop copy and work with the Creative Services Team to identify graphics, photos, and video assets that bring NLG’s brand voice to life, ensuring every piece of content is compliant, relevant, and aligned with campaign goals and audience needs.

The ideal candidate is a high-energy, detail-obsessed team player who thrives in a fast-paced environment. They combine creative storytelling with the discipline and speed to meet tight deadlines and the judgment to maintain accuracy and brand integrity under pressure. They are fluent in social and digital content best practices, experienced in collaborating with multimedia production professionals, and comfortable working cross-functionally with marketing, creative, and compliance teams.

Success in this role will be defined by the timely delivery of compelling, insight-driven content that elevates NLG’s brand, strengthens digital engagement, and supports both corporate visibility and field enablement through consistent, high-quality storytelling.

• Create and produce high-quality, on-brand written content for corporate, executive, and agent social channels, including posts, articles, Reels, videos, graphics, and short-form storytelling designed to drive engagement and awareness.
• Develop and adapt copy and creative assets for web pages, landing pages, email campaigns, presentations, display advertising, and content marketing, ensuring accuracy, SEO optimization, and consistent alignment with NLG’s brand voice and messaging standards across all digital platforms.
• Collaborate closely with cross-functional partners including the Digital Content & Insights Lead, Creative Services, and Compliance to translate strategy into timely, compelling, and compliant output, partnering with designers, motion artists, and video editors to define visuals that support written storytelling.
• Manage end-to-end content production, from concepting and scripting to editing and publishing, coordinating with designers, photographers, videographers, and other creative professionals. Use content delivery platforms and CMS tools such as Sprout, Salesforce Marketing Cloud, Mailchimp, Sitecore, Word Press, and Adobe Experience Manager (AEM) to update, publish, and maintain digital assets.
• Operate with speed, precision, and accountability, consistently meeting deadlines and managing multiple projects with attention to detail.
• Contribute as a high-energy, collaborative team player, communicating proactively, sharing ideas, and supporting a positive, solutions-oriented creative culture, while staying attuned to cultural, digital, and social trends that inform best-in-class content and messaging for NLG, including monitoring social media accounts and engaging with users when appropriate.

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