Digital Media Producer
Listed on 2026-03-01
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Creative Arts/Media
Digital Media / Production, Content Writer / Copywriter, Digital Marketing -
Marketing / Advertising / PR
Digital Media / Production, Content Writer / Copywriter, Social Media Marketing, Digital Marketing
About National Life Group
Come join one of America's fastest-growing insurance companies. Since 1848, National Life Group has aimed to keep our promises, providing families with stability in good times and in bad. Throughout that history, we have provided peace of mind to those families as they plan their futures.
Our mission extends beyond the insurance and annuities policies that we offer. We strive to make the world a better place through our grants from our charitable foundation, paid volunteer time for our employees, environmentally sustainable and healthy workplaces, and events that promote the work of nonprofits in our own backyard.
We foster a collaborative environment with opportunities for growth and encourage our associates to live our values:
Do good. Be good. Make good.
Please note that we do not offer visa sponsorship for this position.
Role SummaryThe Digital Media Producer is responsible for creating, editing, and publishing dynamic, on‑brand content that strengthens engagement across NLG's corporate, executive, and agent social media channels. In addition to supporting social media content production, this individual will produce copy and creative assets for web pages, landing pages, email campaigns, presentations, display advertising, and content marketing initiatives, working closely with the Digital Content & Insights lead to ensure consistency, quality, discoverability, and impact across all digital touchpoints.
Reporting to the Digital Content & Insights Lead, the Digital Media Producer serves as the team's lead content creator and storyteller, translating strategy into creative execution. Working with the Digital Content & Insights Lead, they develop copy and work directly with the Creative Services Team to identify graphics, photos, and video assets that bring NLG's brand voice to life, ensuring every piece of content is compliant, relevant, and aligned with campaign goals and audience needs.
The ideal candidate is a high-energy, detail‑obsessed team player who thrives in a fast‑paced environment. They combine creative storytelling with the discipline and speed to meet tight deadlines and the judgment to maintain accuracy and brand integrity under pressure. They are fluent in social and digital content best practices, experienced in collaborating with multimedia production professionals, and comfortable working cross‑functionally with marketing, creative, and compliance teams.
Success in this role will be defined by the timely delivery of compelling, insight‑driven content that elevates NLG's brand, strengthens digital engagement, and supports both corporate visibility and field enablement through consistent, high‑quality storytelling.
Essential Duties and Responsibilities- Create and produce high‑quality, on-brand written content for corporate, executive, and agent social channels, including posts, articles, Reels, videos, graphics, and short‑form storytelling designed to drive engagement and awareness.
- Develop and adapt copy and creative assets for web pages, landing pages, email campaigns, presentations, display advertising, and content marketing, ensuring accuracy, SEO optimization, and consistent alignment with NLG's brand voice and messaging standards across all digital platforms.
- Collaborate closely with cross‑functional partners including the Digital Content & Insights Lead, Creative Services, and Compliance to translate strategy into timely, compelling, and compliant creative output, partnering with designers, motion artists, and video editors to define the visuals that best support written storytelling.
- Manage end‑to‑end content production, from concepting and scripting to editing and publishing, coordinating with designers, photographers, videographers, and other creative professionals as needed. Act as a systems thinker and hands‑on executor, comfortable working within content delivery platforms such as Sprout, Salesforce Marketing Cloud, and Mailchimp, as well as CMS platforms including Sitecore, Word Press, and Adobe Experience Manager (AEM) to update, publish, and maintain digital assets.
- Operate with speed, precision, and accountability, consistently meeting…
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