Digital Production Assistant

Come join one of America’s fastest-growing insurance companies. Since 1848, National Life Group has aimed to keep our promises, providing families with stability in good times and in bad. Throughout that history, we have provided peace of mind to those families as they plan their futures.

Our mission extends beyond the insurance and annuities policies that we offer. We strive to make the world a better place through our grants from our charitable foundation, paid volunteer time for our employees, environmentally sustainable and healthy workplaces, and events that promote the work of nonprofits in our own backyard.

We foster a collaborative environment with opportunities for growth and encourage our associates to live our values:
Do good. Be good. Make good.

Please note that we do not offer visa sponsorship for this position.

The Digital Production Assistant is a production role that supports the execution, publishing, and optimization of NLG’s digital content across web, email, and social platforms using assets created by copywriters and the Creative Services Team.

Reporting to the Web & Digital Experience Strategist, this individual plays a hands‑on role in building and updating web pages, landing pages, and digital assets using templates, modules, and established brand styles. They will also assist with email campaign template building, social asset creation for agents through Hearsay, UTM production (and insertion) and SEO optimization of web content through keyword integration and metadata updates.

This role will ensure that each build or web/email update will be tested across mobile, tablet, and desktop views to ensure consistent rendering and optimal UX.

The ideal candidate is a high‑energy, detail‑oriented problem solver who thrives in a fast‑paced environment and can easily shift gears between tasks and priorities. They are comfortable working across multiple content delivery and publishing platforms and understand how to track and report their progress within a project management system. This individual communicates effectively with colleagues and leadership, knowing when to elevate issues or request support to keep deliverables on track.

Success in this role will be defined by consistency, technical accuracy, flexibility, and the seamless translation of creative ideas into well‑executed, high‑performing digital experiences that support NLG’s brand, compliance, and engagement goals.

• Execute day‑to‑day website updates and maintenance tasks from the webmaster/web edit request queue, ensuring all changes are accurate, compliant, and aligned with NLG’s brand standards.
• Build and update web pages, landing pages, and microsites using approved templates and modules within CMS platforms such as Sitecore, Word Press, and Adobe Experience Manager (AEM), as assigned through the project management system.
• Support digital campaign execution by building email templates in marketing automation platforms (Salesforce Marketing Cloud, Mailchimp) and social assets for agent use within Hearsay Systems and other delivery platforms.
• Work with cross‑functional teams and web tools (such as Site Improve) to monitor website performance and identify opportunities for optimization.
• Assist with SEO and web optimization tasks, including updating metadata, keyword tagging, and formatting; implementing SEO recommendations; and performing basic performance monitoring using approved tools and best practices.
• Test and validate user experience (UX) for every build across mobile, tablet, and desktop resolutions, ensuring accurate rendering, functional links, and accessibility compliance.
• Assist with analytics and tracking, supporting tagging and data validation activities within Google Tag Manager and other analytics tools under the direction of senior marketing staff.
• Work collaboratively across the digital marketing team, maintaining accurate task documentation in the project management system, meeting deadlines, communicating proactively, and ensuring production workflows run smoothly and efficiently.

• Bachelor’s degree in Web Development, Computer Science,…