Marketing Specialist; Apprentice

Marketing Specialist – 2-Year Apprenticeship

Be the one building AI-powered experiences where they matter most.

At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.

Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.

Job Title:

Marketing Specialist – 2-Year Apprenticeship

Location:

Issy-les-Moulineaux, France

Start Date:

24 August 2026

Department: EMEA Integrated Marketing (France)

Reporting Line:
Reports to the Integrated Marketing Manager for France (Cathy Oliveira)

We are seeking a highly motivated Marketing Intern to join our international corporate environment in Paris. This 2-year apprenticeship offers hands-on experience across both field and digital marketing, with a strong focus on market segmentation and Account-Based Engagement (ABE).

You will work closely with cross-functional teams and gain exposure to global campaigns, data-driven strategies, and the integration of AI tools in modern marketing practices.

Field Marketing:

• Support the planning and execution of regional marketing campaigns and events
• Coordinate with sales teams to align marketing initiatives with business objectives
• Assist in managing partnerships, sponsor ships, and local activations

Digital Marketing:

• Contribute to digital campaigns (email, social media, web, paid media)
• Monitor campaign performance and prepare analytics reports
• Optimize content for SEO/GEO and user engagement

Market Segmentation & ABE:

• Assist in identifying target segments and building customer personas
• Support the development and execution of ABE strategies

AI & Marketing Technology:

• Leverage AI tools for content creation, data analysis, and campaign optimization

Creative & Design Support:

• Create and adapt marketing assets using design tools (presentations, social visuals, campaign materials)
• Ensure brand consistency across all communications

Currently enrolled in a Bachelor's or Master's degree in Marketing, Business, or a related field

Fluent French speaker with strong professional proficiency in English

Strong interest in both field and digital marketing

Basic understanding of market segmentation and/or Account-Based Marketing is a plus

Familiarity with AI tools applied to marketing (e.g., content generation, analytics)

Proficiency in design tools (e.g., Adobe Creative Suite, Figma, or similar)

Analytical mindset with attention to detail

Strong communication and teamwork skills

Ability to work in an international, fast-paced corporate environment

A structured 2-year apprenticeship with mentorship and learning opportunities

Exposure to global marketing strategies and cross-cultural collaboration

Hands-on experience with modern marketing tools, including AI-driven solutions

A dynamic and inclusive workplace in Paris

Please submit your CV and a short motivation letter in English or French outlining your interest in the role and relevant experience.