Restaurant VP Marketing
Job in
Addison, Dallas County, Texas, 75001, USA
Listed on 2026-09-13
Listing for:
Self Opportunity, Inc.
Full Time
position Listed on 2026-09-13
Job specializations:
-
Marketing / Advertising / PR
Marketing Management, Digital Marketing, Marketing Strategy, Social Media Marketing
Job Description & How to Apply Below
Confidential - VP of Marketing (Restaurant/Hospitality Group)
Location: Addison, TX |
Type: Full-Time |
Reports to: CEO/President
Company: A growth-stage, multi-unit restaurant group is seeking a VP of Marketing to lead brand strategy, guest acquisition, and digital growth. Company identity withheld at this stage of search.
About the RoleWe're looking for a hands-on marketing leader to own brand positioning, drive same-store sales growth, and build a scalable marketing engine across [X] locations. You'll report directly to executive leadership and manage a small internal team plus agency partners.
What You'll Do- Own marketing strategy across brand, digital, local store marketing, and loyalty/CRM
- Drive same-store traffic and check-average growth through data-informed campaigns
- Lead national/regional media planning and budget allocation (paid social, search, local)
- Oversee menu launch marketing, promotional calendars, and seasonal campaigns
- Manage social media, influencer, and PR strategy to build brand equity
- Build and mentor a marketing team; manage external agency relationships
- Partner with Operations and Culinary on new unit openings and market expansion
- Report on KPIs (traffic, CAC, LTV, comp sales) to executive leadership and ownership
- 8+ years in marketing leadership, with restaurant, QSR, hospitality, or multi-unit retail experience required
- Track record of driving measurable same-store sales/traffic growth
- Deep knowledge of local marketing, loyalty programs, and digital/paid media
- Experience managing budgets, agencies, and cross-functional teams
- Data-driven mindset with strong P&L and ROI fluency
- Bachelor's degree in Marketing, Business, or related field (MBA a plus)
- High-visibility executive role with direct ownership access
- Competitive base + bonus + equity/incentive potential
- Opportunity to shape brand strategy during a key growth phase
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