Sales Planning and Reporting Specialist

It’s more than just a career; it’s a passion. While we love our vehicles, we recognize that it’s the people behind them who truly make them exceptional. We cherish our open and speak‑up culture, embrace our commitment to social responsibility, celebrate diversity, innovate boldly, take pride in what we do, and thrive together as a team.

At Volkswagen Group Canada, Inc. we value initiative, creativity, teamwork, and high performance within a dynamic and engaging environment. Our shared goal across all departments and brands is to uphold superior standards and provide a consistent, outstanding brand experience.

• Competitive compensation and comprehensive benefits
• Opportunities for growth and development
• A flexible, collaborative work culture
• The chance to work with innovative Volkswagen and Audi vehicles

Bring your passion and ideas to a team that’s shaping the future of mobility.

The Sales Planning and Reporting Specialist plays a key role in providing the sales team with a deep understanding of market trends and competitive factors to support our short and long‑term planning. The role is responsible for centralizing key national initiatives, the development of national reporting/KPI development, supporting the development of action plans to ensure all models achieve their sales/inventory objective.

As Audi Canada grows its business, this role is vital to have a strong understanding of market conditions to ensure proper strategic planning, leading to proper allocation of product to meet market demand. This role is also responsible to coordinate the long‑term planning initiatives with AUDI AG, which includes creating and growing a network of market data from internal and third party sources.

This role is also responsible for managing GHG and ZEV mandates to ensure planning meets credit/malus objective balance.

• Construct a monthly 3 month strategy to ensure effectiveness and optimization of the annual sales plan
• Insights on carline performance, stock levels, aging
• Regional trends and recommendations
• Effectiveness of competitive sales and opportunities
• Overlay health of marketing funnel for discerning gaps and opportunities for awareness, consideration and transaction
• Take a lead in presenting the gaps to the operation and marketing teams, making recommendations
• Industry Analysis
• Detailed analysis of the Volkswagen Group sales forecast & Canadian third party forecasts to determine risk and opportunity in the marketplace as it relates to long term production planning
• Develop and maintain a Seasonally Adjusted Annualized Rate (SAAR) for the import high group in Canada.
• Collect, distribute and store all sales data and information to ensure readily available for review and use in future analysis.
• Support annual plan leveraging market reporting and maintaining carline level market share as the plan adjusts.
• Long-term Planning
• Overall lead for long‑term planning. Contruct and design segment opportunity using market forecast, pricing, product premise, economic trends, CO2 compliance and competitive analysis.
• Make recommendations to sales leadership, Audi Canada Management Team, and AUDI AG for growth and opportunity.
• Work closely with Audi of America, Volkswagen Canada and others to build scenarios for new platforms.
• Support scenario change plans based on market changes
• Working with other key stakeholders (Product, Audi AG, Sales Dept), to support the development of our long‑term sales plans utilizing key tools and programming within the sales department
• Construct Business Review meetings with AUDI AG, making insight‑based recommendations to grow volume and profit in the Canadian market.
• Align and prepare all volume planning and reporting with Group forecasts by segment.
• Incorporate AUDI AG input and premise guidance into all volumes planning
• Support in presenting the plan and gaining approval to the management team for Audi Canada as well as to North America Region
• Work closely with short-term planning on C02 compliance planning for short and long‑term
• Develop and continually enhance efficiency of reporting, presentation and reporting templates by establishing repeatable and…