Advertising Account Manager

Responsibilities

• Manage day-to-day relationships with partners, acting as the primary point of contact and leader of each partnership
• Research markets, offers, and audiences to inform advertising and growth strategy
• Write ad scripts and oversee the coordination of video creation, video editing, and website development
• Manage partner ad accounts on a daily basis, including:
  Creating and launching campaigns;
  Setting up and managing tracking pixels;
  Monitoring performance and making ongoing optimizations and adjustments
• Communicate with partners daily to provide updates, direction, and strategic guidance
• Lead weekly calls with partners, reviewing performance, outlining next steps, and driving overall partnership strategy

• Proven experience scaling brands through paid advertising
• Strong understanding of eCommerce, including:
• Dropshipping brands
• Tik Tok Shop brands
• Experience with lead generation campaigns for both local and nationwide businesses
• Confidence in leading partners, owning strategy, and making data-driven decisions
• Ability to manage multiple moving parts across ads, creative production, and web development
• Strong communication skills with the ability to clearly explain strategy, results, and direction