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Founding GTM Strategy in Alameda, California

Job in Alameda, Alameda County, California, 94501, USA
Listing for: Roc Search
Full Time position
Listed on 2026-06-28
Job specializations:
  • IT/Tech
    Digital Marketing
  • Business
Salary/Wage Range or Industry Benchmark: 240000 - 300000 USD Yearly USD 240000.00 300000.00 YEAR
Job Description & How to Apply Below
Position: Founding GTM Strategy          at Roc Search        in        Alameda,        California

Founding GTM Strategist

San Francisco, CA (Hybrid or Remote Considered)

Series B

CEO / Head of Revenue

$120,000-$150,000 Base | $240,000-$300,000 OTE + Equity

What You'll Do
  • Own early-stage go-to-market strategy across outbound, inbound, and founder-led sales.
  • Build and run pipeline generation experiments to identify scalable acquisition channels.
  • Define ICP, segmentation, and positioning based on real market feedback.
  • Design and implement repeatable outbound motions (messaging, sequencing, targeting).
  • Partner with founders to shape pricing, packaging, and monetization strategy.
  • Analyze funnel performance and improve conversion across all stages of the customer journey.
  • Work closely with Product and Marketing to align roadmap with customer demand.
  • Build foundational GTM systems including CRM structure, reporting, and forecasting.
  • Identify what works, double down on it, and kill what doesn't-fast.
What We're Looking For
  • 3-7 years of experience in B2B SaaS, growth, or revenue roles.
  • Strong understanding of early-stage go-to-market building (Seed to Series B experience strongly preferred).
  • Proven ability to generate pipeline or influence revenue growth.
  • Analytical mindset with strong experimentation and iteration skills.
  • Comfortable operating in ambiguity with minimal structure.
  • Strong written and verbal communication skills.
  • Ability to work directly with founders in a high-ownership environment.
  • Familiarity with modern GTM tools (Hub Spot, Salesforce, Apollo, Outreach, Gong, etc.).
Nice to Have
  • Experience as a first or early GTM hire.
  • Background in growth, revenue operations, sales, or product marketing.
  • Exposure to PLG, sales-led, or hybrid GTM motions.
  • Experience in technical categories (AI, infra, dev tools, cybersecurity, data).
  • Strong systems thinking and ability to build scalable processes from scratch.
What Success Looks Like
  • Clear, repeatable ICP and positioning that improves conversion rates.
  • Scalable outbound and inbound motions identified and operationalized.
  • Predictable pipeline generation driven by defined GTM channels.
  • Strong alignment between product, marketing, and revenue teams.
  • Foundational GTM infrastructure built for future hiring and scale.
Compensation & Benefits
  • $120,000-$150,000 base
  • $240,000-$300,000 OTE
  • Meaningful early equity ownership
  • Medical, dental, and vision coverage
  • Flexible PTO
  • Hybrid in San Francisco, with remote considered
  • Opportunity to define the entire go-to-market motion from zero to one
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