Marketing Communications Specialist

Benefits:

• 401(k) matching
• Bonus based on performance
• Competitive salary
• Opportunity for advancement
• Training & development

Albany, NY

OTE: $80,000 – $100,000+
Base + Performance Bonuses

Base Salary: $60,000 – $70,000
Performance Bonuses: $20,000 – $30,000+

The Brothers That Just Do Gutters

This role is for builders, not task managers. We are not looking for someone to “manage social media.” We want someone to own and scale the lead engine behind a growth company
. This role is for a competitive, data‑driven, growth‑minded person who wants their performance tied directly to real business results. If you desire ownership, accountability, and the ability to see your impact daily—keep reading. If you prefer simply completing assigned tasks—this role is not for you.

Help generate more qualified leads, lower cost per lead, and drive revenue growth. You will work directly with ownership, sales leadership, and our marketing partners to continuously improve performance. Your success will be measured and rewarded.

• Lead Generation Performance:
  Own the performance of all lead sources
• Collaborate with marketing agencies (Google Ads, LSA, SEO, Website)
• Identify opportunities to increase lead volume and quality
• Launch and optimize campaigns

• Drive the pipeline that fuels our sales team
• Monitor conversion data and improve lead quality
• Align marketing efforts with company growth goals

• Track KPIs and performance metrics
• Hold vendors accountable to results
• Bring ideas, not just reports

Within 6–12 months, you will help:

• Increase qualified lead volume by 20%+
• Improve marketing efficiency
• Support significant revenue growth
• Become a key driver of company success

Base Salary: $60,000 – $70,000
Performance Bonuses: $20,000 – $30,000+
Total Compensation: $80,000 – $100,000+
Top performers will exceed this. Your compensation increases as your results improve.

• Competitive
• Data-driven
• Growth-oriented
• Accountable
• Proactive
• Career-focused

• Avoids accountability
• Just wants to complete assigned tasks
• Is uncomfortable being measured by performance
• Doesn’t want to grow

We are building something special. Our team is known for:

• High performance culture
• Positive, team‑first environment
• Strong leadership
• Career growth opportunities
• Promoting from within

This role has a clear path to Marketing Manager → Senior Leadership.

• 2+ years in marketing, lead generation, or related field preferred
• Highly organized
• Strong communication skills
• Comfortable working with data and performance metrics

Home service industry experience is a plus, but not required. Mindset matters more than background.

This is your chance to:

• Own a critical growth function
• Work directly with leadership
• Build valuable career skills
• Grow financially as the company grows

This is a career opportunity for someone who wants to build something, not just maintain something.

Take ownership of the lead engine behind a rapidly growing company.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchisee, and not to Brothers That Just Do Gutters Corporate.