Multimedia Production Program Specialist - Albany; NY HELPS

Duties Description

The New York State Department of Labor is seeking a highly skilled, dynamic, and collaborative Graphic Designer to join our communications team. In this role, you will serve as both a lead hands-on creator and a supervisor. You will be responsible for producing high-impact visual assets while guiding, mentoring, and managing a talented team of designers.

The New York State Department of Labor is seeking a highly skilled, dynamic, and collaborative Graphic Designer to join our communications team. In this role, you will serve as both a lead hands-on creator and a supervisor. You will be responsible for producing high-impact visual assets while guiding, mentoring, and managing a talented team of designers.

Operating in a fast-paced, high-volume, and deadline-driven environment, the ideal candidate is a master of their craft who is equally passionate about developing people. You must be comfortable celebrating your team’s successes and navigating difficult conversations regarding performance, deadlines, and creative direction with empathy and professionalism.

• Multi-Platform Graphic Design:
  Lead the concept, design, and production of a wide range of high-quality visual materials across print and digital mediums, including brochures, reports, infographics, newsletters, website assets, and social media graphics.
• Campaign Development:
  Design cohesive, visually compelling creative assets for high-visibility public awareness and paid advertising campaigns, ensuring a consistent look and feel across all assets.
• Motion Graphics & Animation:
  Apply specialized expertise to design and produce engaging motion graphics, 2D animations, and dynamic video elements to elevate the agency’s digital storytelling and social media presence.
• Brand Stewardship:
  Establish, maintain, and enforce the agency’s visual brand identity, ensuring all internal and external materials project a professional, unified, and modern aesthetic.
• Accessibility Compliance:
  Ensure all design assets—both print and digital—comply with state and federal accessibility standards, including ADA, Section 508, and WCAG 2.1 guidelines (e.g., color contrast, alt-text, and readable typography).
• Performance Management:
  Establish clear performance standards and annual goals for staff; conduct formal and informal performance evaluations; and address performance or behavioral issues directly and constructively through coaching and, when necessary, formal corrective action.
• Staff Development:
  Actively mentor and coach design staff; identify skill gaps and facilitate professional development, training opportunities, and technical skill-building across print, digital, and motion design.
• Stakeholder Consultation:
  Collaborate with program managers, public information officers, and executive staff to translate complex public policy, data, and program information into easily digestible visual communications.

• Participate in change in organizational transformations, ensuring successful adoption and alignment with strategic objectives.
• Engage in technology and innovation by leveraging emerging technologies to optimize processes and enhance customer experiences.
• Proactively manage relationships with key stakeholders internally and externally.
• Think strategically about current and future organizational needs.
• Adapt to shifting priorities.
• Participate in the comprehensive process of implementing changes, ensuring smooth transitions, effective communication, and minimal disruption.
• Proactively identify, address, and resolve conflicts to foster constructive dialogue and a productive, collaborative work environment.
• Analyze issues, make sound judgments, and implement effective solutions to drive positive…