Regional VP - Huntsville, AL

The Regional Vice President is responsible for overseeing the performance and operations of multiple store locations within a designated area. This role drives top-line results and company objectives through strategic leadership, clear and consistent communication, and the development of high-performing teams. The RVP ensures each store achieves metrics, operational standards, and service expectations while fostering a culture of accountability and engagement.

This role requires a competitive drive and entrepreneurial confidence to lead a team of stores in a fast-paced, results-driven environment. This is an exempt position, with annual bonus eligibility.

Demonstrate a high level of ownership, accountability, and initiative in leading each location to achieve individual objectives , store metr ics, and profit goals, while driving accomplishment of overall company goals and priorities. M anage personal and region expenses.

Allocate time and resources to projects with highest im pact by effectively managing competing priorities. Set clear team priorities and expectations that align with region and company objectives and strategic plans. Adapt quickly to changing business needs and enable stores to navigate newness or change successfully through providing context, guidance, and support.

Deliver clear communication, adapting feedback to role and talent level . Foster deve lopment at each level through modeling key behaviors and providing constructive feedback with empathy and clarity to foster growth, build trust , improve outcomes, and d rive performance and results . Serve as a key point of contact for associate relations concerns and support conflict resolution.

Leverage industry knowledge, company tools, and business reporting to create action plans. Regularly review strategies with teams and regional business partners. Lead cross-channel collaboration with store teams and corporate partners by sharing successes and identifying opportunities that drive process improvement and execution strategies.

Oversee operational efficien cies across all stores by ensuring product handling, pricing strategies, and shipment procedures are executed consistently to enhance productivity, support profitability, and minimize loss. Champion adoption and optimization of store systems and processes .

Increase product turnover and profitability by ensuring the successful execution of visual and merchandising strategies. Ensure timely execution of brand merchandising standards , tailored to each store's unique needs .

Leverage regular store visits , virtual check-ins, and continuous structured support, to ensure consistent and optimized day-to-day business execution across all stores .

Manage region shortage results by leading asset protection strategies and ensuring adherence to operational procedures. Ensure team compliance with loss prevention , product protection standards, safety guidelines, and security protocols .

Drive HR initiatives , ensuring stores have strategic hiring, training , and retention plans . Facilitate team career development conversations to build ready
-now bench of company talent .

Maintain high visibility across the region through engaging, impactful store visits . Demonstrate a consistent commitment to communication that builds meaningful team connection, foster a positive company culture, enhance understanding, and champions team engagement .

Ability to successfully apply analytics , experience , and judgement to make timely and effective business , people , and profitability decisions .

Skills and experience to perform in the role and a commitment to continuously learn .

Ability to develop others through mentorship , effective communication , and side-by-side coaching .

Self- directed and able to effectively manage multiple projects from implementation to execution.

Communicate with excellence .

5 + years of Retail Store Management experience and a dedication to customer experience excellence .

Available to work a flexible schedule based on business needs , including nights , weekends , and holidays .

Comfortable with technology , including smartphones , tablet computers and Windows- based operating systems .

Must regularly move around all store areas and be accessible to customers .

Ability to regularly drive to assigned store locations including overnight stays and air transportation as needed.

Must bend , reach , stretch for product as well as lift , carry , and move at least 40 lbs .

• Medical, Dental, and Vision
• 401K with Matching Contribution
• Generous PTO
• Merchandise Discounts
• Paid Maternity and Paternal Leave
• Growth and Professional Development Opportunities
• Employee Assistance Programs
• Education and