Area Manager, Retail Retail & Store Manager
Listed on 2026-02-20
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Retail
Retail & Store Manager -
Management
Retail & Store Manager, Operations Manager
OVERVIEW
Experience a place of energy, passion, and excitement. A place where the joy of discovery and uncommon artistry blend to create exhilarating buying experiences—for true beauty enthusiasts. At Ulta Beauty, we’re transforming the world one shade, one lash, one cut at a time. Because beauty is powerful.
If you seek greater purpose
—a place of vision, mission, and lived values—where voices are heard, contributions valued and recognized and growth opportunities abound, consider Ulta Beauty. Nowhere else are the possibilities quite this beautiful.
The Area Manager (AM) is responsible for leading through Ulta Beauty’s mission, vision, and values in order to develop high performing teams that consistently deliver top‑line sales growth for the AM’s stores. This transitional position provides multi‑unit developmental experience for leaders who demonstrate potential to do more. As an experienced General Manager (GM), the AM leads on average a team of 2‑3 stores, in addition to fulfilling the role as the GM of their own store.
This leader drives their business through a focus on performance (sales, service, and expense control), people (talent acquisition, training, and development) and process (standard operating procedures). This position requires a passion for process excellence, a drive for results, and the ability to lead, influence and develop their team.
The AM is a champion of Ulta Beauty’s mission, vision, and values, and should demonstrate them skillfully and consistently by performing the following duties and responsibilities of the position (as well as all other projects/duties as assigned):
Performance- Promote a culture of accountability to meet or exceed Ulta Beauty’s goals related to retail and service sales, guest loyalty (including credit), payroll, omni‑channel, and retail shrink as set by Ulta Beauty for the AM’s stores.
- Drive company profitability through operational excellence, top‑line sales growth, and expense control for the AM’s stores.
- Meets and exceeds goals related to total store sales, profitability, and operational excellence.
- Forecasts and adjusts their store’s payroll to maximize productivity, achieve sales and payroll goals, and complete workload on time, and within the payroll budget.
- Review and analyze Ulta Beauty’s financial and/or operational reports regularly for the AM’s Stores, and provide timely responses as needed.
- Address underperforming metrics of the AM’s stores to drive profitability and to achieve Ulta Beauty’s goals set for those stores.
- Take the initiative to stay informed regarding new and existing beauty industry trends, products, and services during work time, and be knowledgeable about the ingredients and benefits of these trends, products, and services to better serve guests.
- Maintain prompt, regular attendance as the AM and ensure all of their stores’ associates are held accountable to the Ulta Beauty attendance policy.
- Attract, hire, and retain a diverse team of top talent, and efficiently address any staffing needs and open positions for the store.
- In partnership with the District Manager (DM) and People Success, address policy violations with appropriate corrective action up to and including separation of employment fairly and in accordance with Ulta Beauty’s policies and procedures.
- Build a highly engaged team that embodies the Ulta Beauty brand by delivering exceptional service and driving guest loyalty.
- Train, coach, and develop direct reports using company programs, tools, and resources.
- Create an inclusive environment that inspires and encourages the growth and engagement of all associates.
- Lead all aspects of manager and associate development for their own store as well as support the GM’s in the AM’s other stores, including training, providing individualized, competency‑based feedback and coaching, performance reviews, succession planning, and individual development plans to enable continuous development and drive sales performance.
- Regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive sales…
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