Executive & Brand Coordinator to CEO

Executive Assistant

Location:

Alexandria, VA (in office 4 days a week)

Title:

Executive & Brand Coordinator to the CEO

Reports to:

Chief Executive Office

Classification:
Exempt

We are an independent, full-service experiential marketing agency that connects brands to the consumers they need to reach through customized, personal engagement. We have been named a Washington Post Top Workplace (2020), recognized on Event Marketer’s IT List of the Top 100 event agencies (2025), and named to the Chief Marketer 200 (2023). Every day, we come together to create experiences that inspire extraordinary memories.

From our main office in the Washington, D.C. metro area, we work with a roster of incredible brands including Capital One, Coca-Cola, In-N-Out, Marriott, Meta, Niantic, Nike, Santander, Scopely, Toei, USAA, and Virginia Lottery. We’re looking for highly personable, passionate, and innovative people who bring true entrepreneurial spirit, a growth mindset, and independent thinking to our team.

Our CEO leads Red Peg Marketing along with a number of other ventures, and hasn’t had a dedicated assistant in two years. This role is fast and full: 40-plus meetings a week, a lot of moving pieces, and no two days alike. You will run his calendar, inbox, travel, and meeting prep, and, just as much, help build his brand, manage his social, polish his decks, and stay close to the business development that drives growth, which is his number one focus.

Roughly, the role breaks down as about 60% executive and administrative support, 20% owning the CEO’s brand and social presence, and 20% business-development and sales support. The mix will flex with what the week demands.

This is not a heads-down admin job. It is for someone detail-obsessed and highly organized who is also outgoing and confident, comfortable speaking directly to the CEO, pushing back when he’s wrong, and interrupting when something needs his attention now. You stay calm under pressure, keep everything confidential, and are fluent with the AI tools he uses every day.

• Own the CEO’s complex business and personal calendar across all of his ventures, ensuring all appointments, meetings, and events are accurately scheduled and prioritized.
• Coordinate directly with counter parties and their assistants to schedule internal and external meetings, calls, and appointments in line with the CEO’s priorities and availability.
• Proactively identify and resolve scheduling conflicts before they reach the CEO, and protect focus time and travel buffers so recurring meetings do not decay.
• Serve as the single point of contact for scheduling inquiries, both internal and external, with prompt and professional responses.
• Triage the CEO’s inbox each morning, surfacing what matters and flagging time-sensitive items so he stays ahead of what needs his attention.
• Draft first-pass correspondence in the CEO’s voice for his review, and help ensure his daily briefings are accurate and complete.
• Prepare the CEO for meetings using prior notes and email threads, build detailed and accurate agendas, and take accurate minutes when requested.
• Track the commitments the CEO makes in meetings and drive the follow-through, including the calls and reminders that keep things moving.
• Act as the tactful “gatekeeper” among executives, employees, clients, and external partners, determining access to the CEO based on his priorities, projects, and schedule.
• Deflect what deserves deflecting and, when needed, say no gracefully on the CEO’s behalf.
• Keep the CEO informed of top priorities and upcoming commitments, following up appropriately.
• Book and manage all travel, including complex multi-stop trips around client and industry…