Executive & Brand Coordinator to CEO

Executive & Brand Coordinator To The CEO

Our CEO leads Red Peg Marketing along with a number of other ventures, and hasn't had a dedicated assistant in two years. This role is fast and full: 40-plus meetings a week, a lot of moving pieces, and no two days alike. You will run his calendar, inbox, travel, and meeting prep, and, just as much, help build his brand, manage his social, polish his decks, and stay close to the business development that drives growth, which is his number one focus.

Roughly, the role breaks down as about 60% executive and administrative support, 20% owning the CEO's brand and social presence, and 20% business-development and sales support. This is not a heads-down admin job. It is for someone detail-obsessed and highly organized who is also outgoing and confident, comfortable speaking directly to the CEO, pushing back when he's wrong, and interrupting when something needs his attention now.

You stay calm under pressure, keep everything confidential, and are fluent with the AI tools he uses every day.

Key Responsibilities

• Own the CEO's complex business and personal calendar across all of his ventures, ensuring all appointments, meetings, and events are accurately scheduled and prioritized.
• Coordinate directly with counter parties and their assistants to schedule internal and external meetings, calls, and appointments in line with the CEO's priorities and availability.
• Proactively identify and resolve scheduling conflicts before they reach the CEO, and protect focus time and travel buffers so recurring meetings do not decay.
• Serve as the single point of contact for scheduling inquiries, both internal and external, with prompt and professional responses.
• Triage the CEO's inbox each morning, surfacing what matters and flagging time-sensitive items so he stays ahead of what needs his attention.
• Draft first-pass correspondence in the CEO's voice for his review, and help ensure his daily briefings are accurate and complete.
• Prepare the CEO for meetings using prior notes and email threads, build detailed and accurate agendas, and take accurate minutes when requested.
• Track the commitments the CEO makes in meetings and drive the follow-through, including the calls and reminders that keep things moving.
• Act as the tactful "gatekeeper" among executives, employees, clients, and external partners, determining access to the CEO based on his priorities, projects, and schedule.
• Deflect what deserves deflecting and, when needed, say no gracefully on the CEO's behalf.
• Keep the CEO informed of top priorities and upcoming commitments, following up appropriately.
• Book and manage all travel, including complex multi-stop trips around client and industry events, site visits, and meetings, with every detail aligned to the CEO's schedule.
• Handle the physical-world logistics that come with the role: signatures, notarizations, couriered documents, expenses, and reservations.
• Keep the CEO's AI tools sharp: flag the emails that matter, mark commitments as done, keep his preferences and VIP contacts current, and tell us when the system is missing something.
• Build, review, and finalize the CEO's presentations and decks in both Keynote and PowerPoint, tightening the story, formatting, and layout so everything is clean, consistent, and client- or stage-ready. You do not need to be a creative; the job is making it polished and complete.
• Keep an eye on the brand and marketing the CEO touches, making sure anything that goes out under his name looks finished and on-brand, and partnering with the sales and marketing teams on growth materials.
• Actively manage the CEO's social media presence, posting and engaging every few days to build his personal brand and keep it consistent with the company's voice and marketing strategy.
• Understand where the business is headed and stay close to its most important business-development priorities, helping the CEO focus his time and follow-through on what moves growth forward.
• Provide light personal support where business and personal life overlap: dinner reservations, personal appointments, occasional errands, and family scheduling as needed.
• Handle sensitive information, including personnel matters and confidential company and family details, with absolute discretion. A nondisclosure agreement is required.
• Be responsive to the CEO during business hours and, within reason, after hours and while he is traveling, with the flexibility to flex hours as the role grows.

What You're All About

• Roughly 6-8 years of experience…