Product Manager, Learning Products

Summary

The Learning Solutions Product Manager manages the development, delivery, performance, and continuous improvement of SHRM’s professional learning products. This role translates approved product strategies, customer needs, and validated concepts into high-quality, relevant, and scalable learning experiences that address the evolving needs of HR professionals and organizations.

Reporting to the Senior Director, Professional Development Products
, the Product Manager manages assigned learning products throughout the product lifecycle, from development and launch through ongoing optimization and enhancement. The role works cross-functionally with Product Strategy & Portfolio, Instructional Design, Audience, Marketing, Technology/LXP, Operations, and other partners to bring new learning solutions to market, strengthen existing offerings, and deliver high-quality learner experiences.

Product Development & Delivery

• Translate approved concepts, product strategies, and priorities into clear product requirements, development plans, delivery models, and launch-ready offerings.
• Lead the development and launch of assigned learning products, ensuring solutions address defined audience needs, business objectives, learning outcomes, scalability, and operational feasibility.
• Define and manage product requirements, milestones, timelines, dependencies, risks, success measures, and implementation plans.
• Partner with Instructional Design, subject matter experts, instructors, and other stakeholders to develop engaging, relevant, accessible, and effective learning experiences.
• Coordinate cross-functional launch readiness across Marketing, Audience, Technology/LXP, Operations, Sales, and other partners.
• Monitor development progress, identify risks and barriers, and drive resolution to support successful and timely product launches.

Product Lifecycle Management

• Manage ongoing performance, quality, relevance, and learner experience of assigned products throughout the product lifecycle.
• Analyze utilization, learner and customer feedback, financial and product performance, and market trends to identify opportunities for improvement and growth.
• Develop and maintain product roadmaps, content refresh plans, review cycles, and enhancement priorities.
• Recommend product updates, enhancements, repositioning, consolidation, or sunset actions based on performance, audience needs, and market conditions.
• Lead the implementation of approved enhancements to content, delivery methods, learning journeys, and learner experiences.
• Establish and monitor appropriate product success measures and use results to inform ongoing product decisions and improvements.

Learning Experience & Quality

• Develop learning solutions that address the evolving needs of HR professionals at different career stages and levels of responsibility.
• Ensure learning products reflect the current HR environment, relevant research and best practices, adult-learning principles, instructional design standards, and accessibility requirements.
• Develop and manage solutions across digital, instructor-led, cohort-based, blended, and other appropriate learning modalities.
• Partner with Technology/LXP teams to support platform delivery, integrations, reporting, functionality, and the overall learner experience.
• Identify opportunities to improve consistency, accessibility, usability, and effectiveness of learning experiences across products and delivery channels.
• Explore and incorporate AI and emerging learning technologies to improve personalization, scalability, learner engagement, and outcomes.
• Ensure consistent product quality and learner experience across delivery channels and audience segments.

Cross-Functional Execution & Stakeholder Management

• Lead cross-functional execution of assigned learning product development, launch, and enhancement initiatives.
• Partner with Product Strategy & Portfolio to provide feasibility, delivery, customer, market, and performance insights that inform product and portfolio decisions.
• Incorporate audience, organizational buyer, learner, instructor, and other stakeholder feedback into product development and continuous improvement plans.
• Partner with Marketing and Sales to provide accurate product information, positioning inputs, value propositions, and launch and sales enablement support.
• Manage relationships and deliverables with vendors, contractors, instructors, and subject matter experts supporting assigned products.
• Facilitate cross-functional working sessions and…