Head of Product Portfolio & Strategy

Introduction

SHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting todays evolving workplaces. With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

The Head of Product Strategy & Portfolio leads SHRM's product strategy, portfolio management, and product incubation functions, providing enterprise-level leadership for how SHRM evaluates, prioritizes, invests in, and evolves its product portfolio. The role translates business priorities, audience needs, market opportunities, and product performance into actionable portfolio strategies and investment recommendations that support growth and long-term customer value.

Reporting to the Senior Vice President, Products, this role establishes and leads the governance, processes, and decision frameworks for portfolio planning, product lifecycle management, and new product validation. The role provides senior leaders with data-informed recommendations regarding product investments, resource allocation, portfolio trade-offs, and emerging opportunities. The position also provides strategic oversight of the SHRM Labs Workplace Tech Accelerator and leads the Product Strategy & Portfolio and SHRM Labs teams.

• Hybrid Schedule (3 Days In-Office/2 Days Remote)
• This position follows a hybrid work schedule, with Tuesday through Thursday in office and Monday and Friday remote. Employees must be available during standard business hours, with core hours beginning between 8:00–9:00 a.m. and concluding between 5:00–6:00 p.m. local time.
• Travel:
  Occasional 0 – 20%.

Product Strategy & Portfolio Management

• Lead the development and ongoing evolution of SHRM’s product portfolio strategy, ensuring alignment with organizational priorities, audience needs, market opportunities, and financial objectives.
• Translate business and audience priorities into actionable product strategies, portfolio priorities, and investment recommendations.
• Lead portfolio planning and prioritization, providing recommendations regarding investment allocation, resource trade-offs, portfolio balance, and growth opportunities.
• Establish and maintain portfolio governance, decision frameworks, and performance criteria for evaluating strategic alignment, financial performance, customer value, market potential, and scalability.
• Lead portfolio reviews and guide recommendations to invest in, enhance, consolidate, reposition, or sunset products.
• Evaluate portfolio performance and identify opportunities to improve overall portfolio health and long-term value.
• Identify opportunities across the portfolio to integrate offerings, reduce duplication, improve customer experience, and create more cohesive customer solutions.

Product Incubation & Validation

• Lead the identification and evaluation of new product opportunities based on unmet customer needs, market opportunities, organizational capabilities, and strategic priorities.
• Establish and oversee a disciplined product incubation and validation process, including concept development, MVPs, pilots, customer validation, financial analysis, and business-case development.
• Establish clear criteria and stage gates for evaluating new concepts and determining whether they should advance, be revised, placed on hold, or discontinued.
• Ensure validated concepts have a clear path to integration into an existing product line or to scale as a new offering.
• Partner with Product Line, Technology, Digital, Marketing, Finance, and other stakeholders to evaluate feasibility,…