Social Media Coordinator

We’re looking for a creative, organized, and detail-oriented Social Media Coordinator to help manage our organization’s daily social media presence, support and turn performance data into actionable insights.

This role is ideal for someone who is a strong writer, understands how social platforms work, enjoys working in a fast-paced environment, and understands the importance of accuracy and sound judgment. AI is a core tool and resource on our team. We expect this role to use it well — to draft faster, test more ideas, and dig deeper into the numbers — with human judgment, editing, and fact-checking applied to everything that goes out.

What the Role Result in

Social Media Accountabilities

Draft, schedule, and publish daily content across major social platforms.

Adapt content to each platform’s format, audience, voice, and best practices.

Monitor comments, mentions, direct messages and escape sensitive issues when needed.

Capture and publish real-time content during events, including live coverage.

Produce original short-form video — Reels, Shorts, Tik Toks, and vertical cutdowns — from event footage, studio content, and existing creative.

Monitor major TV networks and clip newsworthy segments for same-day social aggregation, using Snap Stream and similar recording and clipping tools.

Caption, brand, and package clips for each platform, and move quickly when a segment is time-sensitive.

Follow our standards for clip length, attribution, and rights when using third-party broadcast footage, and flag anything questionable before posting.

Maintain the content calendar and coordinate with the digital team on creative assets.

Fact-check content before publication. Confirm required approvals,DISCLAIMERS, and tracking are in place before launch.

Upload and manage creative assets according to platform specifications.

Use AI tools in the day-to-day workflow — drafting and repurposing copy, generating platform variations, brainstorming concepts, summarizing comment activity, and analyzing performance data.

Review, edit, and fact-check all AI-assisted work before it publishes. AI drafts; people approve.

Measurement & Reporting

Maintain recurring dashboards for spontaneous and paid performance.

Prepare reports and identify trends and opportunities for improvement.

Turn performance data into clear recommendations for non-technical audiences.

Maintain consistent campaign naming and tracking conventions.

What You Bring

Experience creating and personally publishing social media content.

A portfolio or links to your work, with audience or performance metrics when available.

Working knowledge of at least two major social media platforms.

Experience producing original short-form vertical video and editing clips for social — Cap Cut, Premiere, Adobe Express, Opus Clip, or comparable tools.

Preferred:
Experience clipping broadcast or livestream video for rapid social distribution, and familiarity with Snap Stream or a similar TV recording and search platform.

Strong writing, cutting, proofreading, and organizational skills.

Excellent attention to detail and sound judgment under pressure.

Understanding that social posts are public and paid media involves real spend.

Ability to work occasional evenings and weekends around events.

Comfort using AI tools as part of your everyday process, plus the judgment to know where they help, where they get things wrong, and when a human has to make the call.

Hands-on experience with the assistants we use — ChatGPT, Grok, and Claude — is helpful, as is familiarity with AI tools for image, video, captioning, or transcription work.

Preferred:
Experience with Meta Ads Manager, Google Ads, or similar advertising platforms; experience with paid social, analytics, A/B testing, and campaign tracking.

• Competitive…