Director of Advertising Sales & Media Operations

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Full Time Alexandria, VA, US

2 days ago Requisition

Salary Range: $ To $ Annually

About Us

The leading global trade association dedicated to advancing convenience and fuel retailing, NACS advances the role of convenience stores as positive economic, social and philanthropic contributors to the communities they serve and is a trusted adviser to retailer and supplier members from more than 50 countries. The U.S. convenience store industry, with more than 152,000 stores nationwide selling fuel, food and merchandise, conducts 160 million transactions daily and had sales of $818 billion in 2025.

A member-driven organization, NACS has 80-plus employees and an annual operating budget of approximately $60 million.

NACS supports the industry through its media platforms, advocacy efforts, research, events, products & services and industry initiatives, helping members stay informed and connected. NACS Media is the voice that connects the convenience and fuel retailing industry through various channels, including its award-winning monthly publication NACS Magazine, NACS Daily e-newsletter and other media such as its weekly Convenience Matters podcast, Convenience Corner blog and Ideas 2 Go videos.

NACS also is a hub for industry-leading research, insightful analysis, innovative educational opportunities and key industry initiatives that aim to advance the future of convenience and fuel retailing, including the NACS Show, one of the largest annual trade shows in the country; more than a dozen targeted and regional events; 5 executive education programs at Ivy-League universities and extensive advocacy to both elected leaders and the general public.

Here is more about what it's like to work at NACS.

Position Overview

The Director of Advertising Sales and Media Operations will play a key leadership role in advancing NACS Media through the day-to-day management of the advertising team and will have a hands-on execution-focused role with advertising operations, production, marketing, budgeting, financial analysis and new business development.

This role reports to the Publisher & Editor-in-Chief, NACS Media, and serves as a member of the NACS Media team, the leading source of insights and analysis for the convenience industry across all platforms.

Success in this role requires a passion for the operational details of running a business, including leading and developing people. The ideal candidate is both a strategic thinker and a hands-on contributor who embraces continuous improvements, drives innovation, and is committed to the overall success of NACS.

The role is based on-site at NACS headquarters in Alexandria, VA.

Scope of Responsibilities:

• Lead revenue generation across all platforms of NACS Media, including new business development, with a focus on new monetization strategies for events and products.
• Manage advertising team, currently consisting of two sales representatives.
• Manage the overall advertising process, including ad operations, customer service, fulfillment, marketing/promotions and the use of technology and technology partners across all platforms.
• Prospect, develop and close new advertising and sponsorship business; manage and grow an assigned territory; develop customized proposals integrating print, digital, event and content marketing opportunities.
• Be a champion and power user of a new enterprise-wide CRM.
• Play a critical role building strategies and tactics for growth of NACS Media and NACS as an organization, including audience development, overall operations and marketing.
• Play a critical day-to-day execution role in managing organizational budgets and creating forecasts and profit-and-loss analysis; serve as hands-on, detail-oriented problem solver for the team.
• Explore new business opportunities, both within NACS Media and as part of the evolution and growth of the larger organization.
• Build exceptional ties across the industry with supplier partners; develop a comprehensive understanding of the convenience industry supplier ecosystem.
• Assist in building a KPI- and data-driven association metrics across all aspects of media and communications.

Requirements:

• Proven track record of sales success in a media environment across all platforms.
• Proven ability to identify, develop, and secure new business opportunities.
• Experience thriving in complex, cross-functional working environments and building strong partnerships across teams and stakeholders.
• Exceptional project and process management skills, with a keen attention to detail and operational excellence.
• Creative thinking and a focus on execution to back up big ideas.
• Strong analytical, financial and organizational skills.
• Knowledge of convenience retail industry is a strong plus.

NACS Culture

We hugely value, invest in and are devoted to the constructive culture that we've…