Red Kettle Partners Director

About the Organization

The Salvation Army is an international movement and an evangelical part of the universal Christian Church. Its mission is to meet human needs without discrimination. National Headquarters (NHQ) supports the work of The Salvation Army across the United States and internationally by providing leadership, resources, and strategic support to territorial and local operations.

The Red Kettle Partnerships Director develops and leads a comprehensive national strategy to expand and strengthen partnerships supporting The Salvation Army’s Red Kettle Campaign and related Christmas fundraising initiatives. Reporting to the Senior Director of Corporate and Foundation Relations, this role collaborates with National Headquarters leadership, territorial staff, and corporate partners to maximize fundraising revenue, operational effectiveness, and national visibility.

This position serves as the primary national lead for key Red Kettle partners, with major emphasis on Walmart and Sam’s Club. Responsibilities include managing national agreements, supporting operational systems and training, driving campaign expansion, and identifying strategic growth opportunities. The role also advances initiatives such as Round Up programs, point-of-sale campaigns, cause marketing, in-kind support, and broader engagement with Emergency Disaster Services and other Salvation Army priorities.

NATIONAL RED KETTLE PARTNERSHIP STRATEGY

• Develops, implements, and manages a strong national partnership strategy focused specifically on the growth and effectiveness of The Salvation Army’s Red Kettle Campaign and related Christmas fundraising partnerships.
• Serves as primary relationship manager, in collaboration with territorial and divisional leadership, for national Red Kettle and Christmas campaign partners whose engagement extends beyond a single territory.
• Develops and strengthens long-term relationships with corporate partners to increase fundraising revenue, operational support, and campaign visibility through Red Kettle initiatives, Round Up programs, point-of-sale campaigns, cause marketing efforts, sponsor ships, and in-kind support.

Works collaboratively with territorial and divisional staff to support successful partnership activation through communication, training, shared resources, and best practices while ensuring consistent execution and reporting.

• Maintains accurate and organized records of national partner agreements, campaign performance, reporting requirements, operational processes, and stewardship activities.
• Ensures timely execution, monitoring, and reporting for all partnership initiatives and related projects.
• Works closely with the Communications Department and other internal stakeholders to ensure coordinated messaging, promotion, branding, and storytelling related to national Red Kettle partnerships and campaigns across National Headquarters communication channels.
• Facilitates the drafting and coordination of agreements, concept papers, fund distribution documentation, and other partnership-related materials, ensuring all appropriate legal and policy reviews are completed prior to execution.
• Obtains and maintains positive and professional relationships with all contacts, prospects, legal entities, territorial representatives, and national stakeholders connected to Red Kettle partnerships.

WALMART AND SAM’S CLUB PARTNERSHIP LEADERSHIP

• Leads and manages The Salvation Army’s national relationship with Walmart and Sam’s Club as it relates to Red Kettle Campaign operations, fundraising growth, and strategic partnership development.
• Works to secure and expand early Red Kettle placements at Walmart and Sam’s Club locations nationwide in collaboration with territorial and divisional staff.
• Oversees and…