Senior Strategic Planning Specialist

What Makes a Honda, Is Who Makes a Honda

Honda has a clear vision for the future, and it’s a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. We strive to be a company that serves as a source of “power” that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential.

To this end, Honda strives to realize “the joy and freedom of mobility” by developing new technologies and an innovative approach to achieve a “zero environmental footprint.”

We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team.

If your goals and values align with Honda’s, we want you to join our team to Bring the Future!

The Senior Strategic Planning Specialist supports the strategic planning and execution of Honda’s Powersports product initiatives. This role contributes to new model development through market analysis, customer insights, and business condition assessments, supports line up strategies aligned with customer needs, business objectives, and regulatory requirements, and leads communication and coordination for product launches to ensure successful sales promotion activities. The position serves as the voice of the customer throughout product concept, design, and testing phases, recommending improvements and identifying new market opportunities.

Deep industry knowledge of 2W and 4W Powersports products, competitors, and trends is essential to drive informed decisions and deliver products that meet customer expectations and business goals.

• Support new model development events by generating documentation related to market trends, model positioning, customer profiles and insights, and business conditions including cost, price, volume, and profitability in alignment with executive direction.

• Support the development of product line up strategies aligned with customer priorities, business objectives, and regulatory requirements.

• Communicate product descriptions, specifications, customer profiles, features, and pricing details to the Sales Promotion team.
• Lead kick off sales promotion activities and support Sales Promotion teams through product launch execution.

• Collaborate with cross functional teams during product concept, design development, and testing while serving as the voice of the customer.
• Provide recommendations for design modifications and identify new market opportunities.
• Coordinate logistics for parts, test equipment, and vehicles.

• Build and maintain deep knowledge of the 2W and 4W Powersports industry, including Honda and competitor product line ups.
• Analyze market and customer insight reports, monitor industry trends, and participate in shows, events, dealer visits, and customer engagements.

• Bachelor’s degree in engineering, business, or a related discipline or equivalent work experience.

• Minimum of 5 years of experience with a degree or 8 or more years of related work experience.

• Strong understanding of Honda and competitor product lines, technology, Powersports industry conditions, and consumer behavior.
• Proficiency in Excel, PowerPoint, and multiple web based databases.
• Experience with SPSS, Tableau, and Power BI preferred.
• Strong decision making ability and capability to communicate product concepts with confidence and clarity.
• Strong planning, implementation, and project management skills.
• Strong analytical, communication, and presentation skills.
• Confidence interacting with all levels of management and executive leadership.

• Travel required approximately six times per year depending on project needs.
• Primarily desk based work with frequent keyboard use.
• May be exposed to…